Episode 112
Taking India's short video influencers to the world
When TikTok left the Indian market last year, another big global giant entered. Instagram Reels completed a year in India on July 8, a year that also happens to be very consequential for India's short video market, from both a user's and creator's point of view. In conversation with Ajit Mohan, Facebook's India head about how things have shaped up.
Mint Techcetra · Mint - HT Smartcast
July 11, 202123m 2s
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Show Notes
When TikTok left the Indian market last year, another big global giant entered. Instagram Reels completed a year in India on July 8, a year that also happens to be very consequential for India's short video market, from both a user's and creator's point of view. In conversation with Ajit Mohan, Facebook's India head about how things have shaped up.
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