
5 Reasons I Dislike the Closed Door Membership Model
Membership Geeks Podcast with Mike Morrison · Membership Geeks
Audio is streamed directly from the publisher (podcasts.captivate.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In many ways, launching a new membership website is one of the biggest marketing opportunities you'll experience as a membership owner.
So it makes sense why some people may advocate for constantly closing and re-opening your membership in order to recapture that opportunity over and over again.
But it's not quite as simple as that.
In this episode, I cut through the hype and talk about why I strongly dislike "closed door" marketing tactics and why it might not be the best thing for your membership strategy.