Media Relations Mistakes - Creating, Building, and Sustaining a Successful Media Program
Mediums, Messages and More · Gene King
Audio is streamed directly from the publisher (sphinx.acast.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this episode of the podcast, the foundations to a successful Media Relations Program is discussed including:
The good and bad of marketing & sales influence in media relations
Effective content strategies & approaches that ensure failure
Media relationship building - do's & don'ts
How to become a reliable source
Newsroom organization, hierarchy & mindful pitching
Effective pitching strategies
What you never do in any media engagements today and more.....
Hosted on Acast. See acast.com/privacy for more information.