CEO Communications in an AI World
Mediums, Messages and More · Gene King
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Show Notes
AI has intensified the public’s desire for authenticity as it rejects an overly staged & excessively commercialized marketplace. CEOs can separate their brands from the pack by offering communication not the pitch.
In this episode of the Mediums, Messages, and More Podcast, I share how AI has added to the damaged reputation of corporate America, retail, and overall perception of business and advertising today. Plus, a look into how the current aggressive push of AI has resulted in not only backlash by the public but also the creation of content that is less than satisfactory for consumption.
Already navigating an overly commercialized marketplace that too often does not live up to the hype or promises pitched in marketing, Americans are increasingly seeking sincerity, reality, and authenticity in brands, personalities, and consumer relationships.
Today’s CEOs can separate their brands from the pack by going back to public relations & building a corporate reputation through PR that connects by genuinely communicating, not selling; from the top down.
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