What's a Podcast? Episode 2: The Explosion – Mainstream & the Pod-demic
Media Roundtable · PodcastOne
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Show Notes
After Serial broke the sound barrier, podcasting went from niche to everywhere—fast. In this episode, we follow the industry through its Hollywood makeover, the rise of podcast celebrities, and a pandemic-era boom that flooded the market with new voices. Hear from insiders like Bryan Barletta, Pete Birsinger, and the Meiselas Brothers on how podcasting became a business, a brand builder–for D2C brands and podcasters’ personal brands alike–and a battleground for independence. From million-dollar deals to the chaos of overproduction, this is the story of podcasting’s wildest decade.
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