How The World’s Largest Brands and Agencies are Taking on Brand Safety
Media Roundtable · PodcastOne
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Show Notes
This week, Dan sits down with; Marla Kaplowitz (4A’s ) and Rob Rakowitz (GARM ). Between these two masters of media, they support over 90% of global marketing spend including every brand you can think of. Tasked with addressing the largest problems facing marketers, brand safety is a primary focus. If you want a view from the top, this episode provides specific advice for brands and agencies and outlines the tools and resources to help companies live their values while protecting their brands.
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