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Media Roundtable

Media Roundtable

282 episodes — Page 4 of 6

Ep 53Media Roundtable: Industry Edition - November 15th

We’re back with an all-new episode of Media Roundtable: Industry Edition! Back on the host microphone is Oxford Road Founder and CEO, Dan Granger. Joining him are fellow Oxford Road luminaries, Neal Lucey, Julia Palermo, and Kyle Jelinek. We’re talking big brand bucks, Bill Gates’ AI podcast picker, podcasting from behind bars, and streaming audio–the quiet juggernaut. Let’s dig in. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 15, 202348 min

Ep 52"Media Roundtable: What is a Download?"

Calling all Chief Audio Officers–it’s time for another all-new episode of the Media Roundtable: Special Edition! To give you the tools to ask the right questions, we’re bringing you a deep dive into an issue that has plagued the industry since its inception - “What is a Download?” And we couldn’t ask for a better group of guides on this journey. Making his hosting debut is long-time guest, Oxford Road EVP of Strategy & Insights, Giles Martin. Joining him are fellow Oxford Road Luminary and VP of Media Operations, Miranda Romano, along with special guests Bryan Barletta, Partner and Founder at Sounds Profitable, and Pete Birsinger, CEO & Founder of Podscribe. The question of “What is a Download?” is a surprisingly tricky one. Our industry leaders have worked hard to ensure our podcast compasses are pointing north (or as close to it as possible). This is the story of how they did it, and what’s next for all the CAOs who are navigating with these same tools. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 8, 202350 min

Ep 51"Media Roundtable: How Leading Marketers Are Solving the Measurement Problem"

The old is evaporating very slowly, and the new is trying to find its footing, but nothing is quite where it's going to land for a long period of time.” Dan Granger, Oxford Road Founder and CEO Calling all Chief Audio Officers–it’s time for another all-new episode of the Media Roundtable: Special Edition! Leading us once again is Oxford Road Founder and CEO, Dan Granger. Joining him are fellow Oxford Road Experts Miranda Romano, James Ingrassia, Jennifer Laine, and Giles Martin. Last week in New York, Oxford Road hosted the Chief Audio Officer Measurement Forum, but there were so many good takeaways that we knew we needed to share out the learnings with the wider CAO community. We’re talking verification, brand safety and suitability, and a personal favorite of ours–attribution. Let’s get in the weeds as we distill insights from 20 or so CAOs just like you. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 1, 202349 min

Ep 50Media Roundtable: Industry Edition - October 25th

"Hello Chief Audio Officers, it’s time for another all-new episode of the Media Roundtable: Industry Edition! Back on the lead microphone is fearless host Jennifer Laine. Joining her are fellow Oxford Road luminaries, Kyle Jelinek, Steven Abraham, and Stew Redwine,. We’re talking podcast merch straight from Spotify, sports fans in audio, and AI shennangians. Let’s dig in." See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 25, 202342 min

Ep 49Media Roundtable: Industry Edition - October 18

We're back with an all-new episode of Media Roundtable: Industry Edition! Commandeering the host microphone with authority is Oxford Road Media Buyer and self-described "all-around menace" Spencer Semonson. Joining her are fellow Oxford Road experts Neal Lucey, Julia Palmero, and Stew Redwine, along with our timeline's preeminent radio futurologist, James Cridland (Podnews, Podcast Business Journal). We're talking ad skipping, a strategy turnaround for a major podcast producer, and how to make holiday creative that makes spirits (and ROI) bright. Let's dig in. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 18, 202336 min

Ep 48Live from Podcast Movement: The Decade of Defiance

“Don’t make podcast ‘radio.’” Dan Granger, Oxford Road CEO & Founder This week on the Media Roundtable: Special Edition, we present a rebroadcast of Oxford Road CEO Dan Granger's address from Podcast Movement 2023, "A Decade of Defiance," with participation from Oxford Founding Team members, Gary Brown and Miranda Romano. For the full effect, we highly recommend checking out the video version on YouTube–there are some great visuals along the way you won’t want to miss. This may be the most important message we've put out to the market to date. The talk offers insights gathered from hard-won experience and Oxford Road’s first-ever Chief Audio Officer Summit. We’re tracing Podcasting’s disruptive origins while taking today’s new challenges (from Brand Safety to AI) as an opportunity to disrupt ourselves again. Because if we don’t, we risk turning Podcasts into “Radio 2.0.” Let’s dig in. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 11, 202338 min

Ep 47Ad Infinitum Episode 4 "Demonstrated = Persuaded" with Special Guest Panel Focuses on Audiolytics™ Key Component #4 Demonstration

This episode's title is "Demonstrated = Persuaded", inspired by a quote from Aristotle's Rhetoric, written 2300 years ago, and as relevant today as it was then, quote, "We are most persuaded when we consider a thing demonstrated". Using this quote as a lens we've assembled a Powerhouse Panel from across the Podcast Polyverse to analyze 4 of the top spenders in podcast from over the summer. The panel of four includes Amelia Coomber, Head of Marketing at Podscribe and host of Make Better, Adam McNeil, Amelia's fellow host of Make Better and VP Marketing at Adopter Media, Arielle Nissenblatt, Head of Community and Content at Squadcast.fm, and Paul Riismandel, Chief Insights Officer and partner at Signal Hill Insights. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 4, 202343 min

Ep 46Media Roundtable: Industry Edition - October 4th

“We are most persuaded when we consider a thing demonstrated.” Aristotle It’s your lucky day because we’re back with a double dose of audio insights this week. First up we’re rounding up the news on a new episode of Media Roundtable. Taking the host microphone for a spin is MRT fan-favorite, Oxford Road Associate Media Director Kristen Duenas, along with fellow Oxford Roadies, Neal Lucey, Ricardo Martinez, and Spencer Semonsen. We’re talking AI translation, some good news for radio, top Brit Pods, and the huge Hispanic audio audience. Let’s dig in. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 4, 202342 min

Ep 45Measuring Success: Chief Audio Officer Summit Live Panel on Navigating Audio Attribution

"Sometimes simpler is better, even though it doesn't make you feel as smart." Paul Hillen, VP, Performance Marketing, SKIMS This week, we have another of our favorite sessions from the Chief Audio Officer Summit - the attribution panel. We have some big thoughts on attribution, and this panel was the perfect way to continue the conversation. Our very own Giles Martin moderates with audio attribution veterans Paul Hillen (SKIMS), Vanessa Stark (Senior Marketing Manager, Performance Marketing, Instacart), and Jessica Tennant (SVP of eCommerce, Hello Bello). They're some of the best in making sure they know what their audio ad dollars are up to, so let's see what they're doing right––and add their top tips to your CAO toolbelt. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 27, 202344 min

Ep 44Voicing Trust: Chief Audio Officer Summit Live Panel on Creative

“What’s so beautiful about audio to me is that it’s inefficient intimacy.” Stew Redwine, VP Creative, Oxford Road This week we have one of our favorite sessions from the Chief Audio Officer Summit - the blockbuster creative panel. Our very own Stew Redwine moderates with podcast creative titans Jess Jacobs (Shopify), Shane Pittson (quip), and Margaux Natiello (Athletic Greens). You’ve absolutely heard their ads and more likely than not, they’ve stuck with you. Let’s break down their all-time creative hits and add to your CAO toolbelt. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 20, 202352 min

Ep 43Media Roundtable: Industry Edition - September 13th

Welcome back to a brand new Media Roundtable: Industry Edition! Oxford Road CEO and Founder Dan Granger welcomes back Oxford Road vets Neal Lucey, and Kristen Duenas along with preeminent radio futurologist James Cridland (Podnews, Podcast Business Journal). Join us as we break down SXM’s new brand safety tool with Barometer and ArtsAI, the end of the $18k white noise gravy train, and the difference between “podheads” and radio listeners. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 13, 202343 min

Ep 42Media Roundtable: Why Digital Audio Deserves More Attention with Larry Rosin of Edison Research

In this episode of the Media Roundtable, we're joined by a very special guest, Larry Rosin (President, Edison Research). If you've been following us, you know that Edison Research has been on the cutting edge of audio insights, and we’re nothing if not data-driven. What’s the data telling us this week? That audio, especially digital audio, doesn’t get the respect it deserves. Our hot take? Listeners and advertisers should be glad that it doesn’t. Oxford Road founder and CEO Dan Granger and fellow Oxford Road luminaries Neal Lucey, James Ingrassia, and Miranda Romano. Let’s dig in. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 6, 202358 min

Ep 41Media Roundtable: Unpacking Podcast Movement & A Fireside Chat with Allan Jones

This week on the Media Roundtable: Special Edition, we’re recapping Podcast Movement, talking podcast’s newest channel (radio?!), and bringing you a fireside chat with Oxford Road’s Founder and CEO Dan Granger, and the ever-insightful Allan Jones, visionary CEO & founder of Bambee. Back on the host microphone is our very own Jennifer Laine, along with fellow Oxford Road luminaries Ashlei Kramer, Julia Palermo, Miranda Romano, and Steven Abraham. And of course, the world’s favorite radio futurologist: James Cridland (Podnews, Podcast Business Journal). Let’s dive in See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aug 30, 20231h 6m

Ep 40Media Roundtable: Industry Edition - August 23rd

This week on the Media Roundtable: Industry Edition, we’re talking Podcast Movement, strikes and celebs, and attribution drama. Hosting again is Oxford Road’s Jennifer Laine, along with by fellow Oxford Road luminaries Kyle Jelinek, Neal Lucey, and Spencer Semonson. And joining us again, this time live from Denver, is James Cridland (Podnews, Podcast Business Journal). Let’s dive in. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aug 23, 202349 min

Ep 39Mastering Audio: The Chief Audio Officer Buying Guide & Industry News with James Cridland

“There isn’t a type of audio that doesn’t work for us, it all works for us. Fair enough, some types of audio took us longer to figure out to unlock. But, in order for us to be at the scale we’re at we had to get that to work because the reality is our customers were there. They were responsive, so we needed to be there.” - Kezia Koo, Senior Director of Growth Marketing at Indeed This week on the Media Roundtable: Special Edition, we’re diving into the news and highlighting an all-star panel from our recent inaugural Chief Audio Officer Summit. Hosting is Oxford Road’s Founder and CEO Dan Granger, joined by fellow Oxford Road experts, Neal Lucey, Spencer Semonson, and Stew Redwine (fresh from his appearance on Podscribe’s Make Better podcast). And joining us again, now from his mobile sound studio is the ever-insightful James Cridland, Editor of Podnews and Podcast Business Journal. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aug 16, 20231h 9m

Ep 38Ad Infinitum Episode 3 "Sirius Listening" with Special Guest Lucinda, Founder of Moink focuses on Audiolytics™ Key Component #3 Positioning

It's time for an unforgettable episode of Ad Infinitum, the only podcast that's all about how audio ads work (and how to make them work harder). This week, host Stew Redwine (Oxford Road's VP of Creative Services) welcomes unstoppable wordsmith Lucinda (co-founder and Head Hen of Moink), who is a positioning genius, Shark Tank veteran, and on a mission to save the family farm, one ethical meat box at a time. Episode 3, "Sirius Listening" isn't like the other episodes. We're seeing what makes a brand stand out from competitors and breaking down top-spending audio ads from Sofi, Ethos, Upside, and Progressive. Who's in pole position and who's trailing the pack? And of course, we're adding more power tools to our Chief Audio Officer's toolbelt. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aug 9, 202335 min

Ep 37Media Roundtable: Industry Edition - August 2nd

“The baked-in works. Crazy to say, but it works, better than anything else–for a reason.” Spencer Semonson, Oxford Road Media Buyer This week on the Media Roundtable: Industry Edition, we’re talking Super Apps, audiences vs. profit, and of course, ads that may or may not be ruining our listening experience. Fresh from his latest episode of Ad Infinitum is our host, Oxford Road’s Stew Redwine, joined by fellow Oxford Road luminaries boosters Kristen Duenas, Neal Lucey, and Spencer Semonson. And joining us again with his finger on the pulse (eardrum?) of the audio world is James Cridland of Podnews and Podcast Business Journal. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aug 2, 202334 min

Ep 36Media Roundtable: The Rise of the Chief Audio Officer

“[Audio] is not the biggest channel… but the trust gives you the largest return on investment.” Dan Granger, Oxford Road CEO & Founder This week on the Media Roundtable: Special Edition, we’re spotlighting our recent inaugural Chief Audio Officer Summit and doing a deep dive into our brand new, game-changing white paper: ”Chief Audio Officer: The Champion Every Brand Needs to Win in Audio.” Hosting is Oxford Road’s Jennifer Laine, joined by fellow Oxford Road CAO boosters Dan Granger, Giles Martin, Spencer Semonsen, Stew Redwine, and Steven Abraham. At the CAO summit, marketers from Shopify, Athletic Greens, Skims, Indeed, Netsuite/Oracle, Hello Bello, Instacart, quip, Bambee, and Babbel took the stage to celebrate, dissect and give insight into this powerful, weird medium we all love. We’ll be sharing insightful, intimate talks from the summit over the next few weeks, but if you want to get yourself an invite to the next summit, shoot us an email at [email protected]. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 26, 202348 min

Ep 35Media Roundtable: Influence Responsibly – Introducing Seekr's Civility Score

This week on the Media Roundtable: Special Edition, we're spending the entire episode on a cause very dear to our hearts at Oxford Road: influencing responsibly. We've partnered with Seekr to launch the first-ever Civility Score for podcasts. How does it work, who's behind it, and why will it change the way you advertise on podcasts forever? Stay tuned.. Hosting once again is Oxford Road's Head of Marketing, Innovation, and Special Projects, Jennifer Laine, who's joined by fellow civility advocates Dan Granger (Founder & CEO of Oxford Road) and special guest, Pat Condo (Founder & CEO of Seekr). See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 19, 202358 min

Ep 34Ad Infinitum Episode 2 "Audio Nudges" Focuses on Audiolytics™ Key Component #2, "Value Prop: What is it?" with Special Guest Phill Agnew, host of Nudge

Ad Infinitum is the only podcast solely focused on audio ads - the creatives who make them and/or the latest thinking that informs them, how the space is evolving, and a round up of recent audio ads and analysis by Stew Redwine, VP Creative at Oxford Road, and each episode's guest. The first season's episodes focus on individual Audiolytics™ Key Components and how they show up in the ads for some of the top spenders in audio. This episode's guest is Phill Agnew. Phill is a senior product marketer at Buffer, product marketing ambassador at the PMA, and host of Nudge, the only podcast dedicated to consumer psychology where he interviews professionals in the business of persuasion like Daniel Pink, author of Drive: The Surprising Truth About What Motivates Us & To Sell Is Human: The Surprising Truth About Moving Others. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 13, 202328 min

Ep 3310-Years in the Audio Arena: Original OXFORd Team Looks Back

This week on the Media Roundtable: Special Edition, the agents of influence are celebrating a staggering milestone: Oxford Road’s 10-year anniversary. Kicking off the festivities is Oxford Road’s very own Dan Granger hosting, with fellow Oxford Road originals, Miranda Romano, Stew Redwine, Kyle Jelinek, and Gary Brown on board to reminisce on lumps, lessons, and leaps of faith. Kudos will be showered. Tears will be shed. Buckle up for nostalgia and “oh-my-god-I-can’t-believe-we-did-that” stories with the crew that’s seen it all. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 6, 20231h 12m

Ep 32Media Roundtable: Special Edition - Battle of the KPIs: ROAS vs. CPA

Don’t optimize yourself to death. Ricardo Martinez This week on the Media Roundtable: Special Edition, the agents of influence are sifting through Spotify news, next-level AI ads, the further demise of exclusivity, and the main event: the battle of the KPIs: ROAS vs. CPA. Grab your popcorn–let’s dive in. The new show format continues this week with Oxford Road’s Dan Granger and James Cridland (Podnews, Podcast Business Journal) breaking down the biggest news in the media world. On this very special episode, we’re splitting hosting between our very own Dan Granger and Jennifer Laine. And on hand for all the news that’s fit to speak is James Cridland (Podnews, Podcast Business Journal) joined by Oxford Road sages Kyle Jelinek, Giles Martin, Ricardo Martinez, and Charise Miller. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 20, 20231h 20m

Ep 31Media Roundtable: Industry Edition - June 14

“Audio, who knew?” James Cridland This week on the Media Roundtable: Industry Edition, the agents of influence are teaming up with the Podcast Business Journal to tackle exclusivity, availability, a hybrid audio marketplace, and more. Let’s jump in. Leading the charge again is Oxford Road’s very own Dan Granger on the host microphone, with fellow Oxford Road experts, Stew Redwine, Miranda Romano, and James Ingrassia. And we’re welcoming back fan favorite James Cridland (editor of the Podcast Business Journal and Podnews). See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 14, 202355 min

Ep 30Media Roundtable Presents: Starting Right - Ad Infinitum Episode 1 w/ special guest Dallas Taylor, Host and Creator of Twenty Thousand Hertz

Fan favorite and Oxford Road VP of Creative Services Stew Redwine brings marketers a rare look into what makes the ads work on Oxford Road’s all-new podcast: Ad Infinitum. The first season's episodes focus on individual Audiolytics™ Key Components and how they show up in the ads for some of the top spenders in audio. Episode 1 is titled "Starting Right" and Focuses on Audiolytics™ Key Component #1, "Setup: Why Should I Listen?". In this episode, Stew and Dallas Taylor, host of 20k Hertz and Creative Director at Defacto Sound, break down ads from four top spenders in Radio; ZipRecruiter, Progressive, The Home Depot, and Lowes. About this episode's guest: Dallas Taylor is the host and creator of Twenty Thousand Hertz, the award-winning podcast revealing the stories behind the world’s most recognizable and interesting sounds. He is also the Creative Director of Defacto Sound - the sonic source for the world’s most thoughtful brands, a TED mainstage speaker, a regular contributor to major publications (like the guardian, wired, the wall street journal, and more), and a respected thought leader on the narrative power of sound. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jun 7, 20231h 0m

Ep 29The Double Panel Episode w/ Podnews’ Editor James Cridland & Oxford Road’s International Task Force

We kick things off with an entirely new segment we’re creatively calling Industry News with Podcast Business Journal featuring James Cridland, Editor of Podnews and Podcast Business Journal. The panel covers the industry's top stories and shares what they mean for marketers. Then, Jennifer shifts to a new panel featuring Giles Martin, Steven Abraham, Kyle Jelinek, and Neal Lucey as they talk about the future of audio internationally. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 31, 20231h 17m

Ep 28Media Roundtable’s 2023 IAB Upfronts Recap with Director of Digital Audio & Video for the IAB, Matt Shapo

Welcome to the Media Roundtable, Industry Edition! In this episode, we're recapping the highlights from the IAB Podcast Upfronts conference. Our fearless host is once again Oxford Road’s very own Jennifer Laine, along with fellow Oxford Roadies and Upfront Attendees Steven Abraham, Spencer Semonson, Kristen Duenas and special guest, Director of Digital Audio & Video for the IAB, Matt Shapo, taking a well-deserved victory lap from the event. Missed the Upfronts? We’re giving you a front-row seat to trends and your new favorite show so you can like it before it’s cool (Spoiler Alert: It’s probably NPR’s Body Electric). See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 17, 202348 min

Ep 27Decoding Radio's Past, Present, and Future with Industry Titan, Kraig Kitchin

"Don't be in a hurry to rise to the top so quickly. Feel free to take a little bit more time, because the slower and steadier your rise, the more stability every one of your decisions, and every one of your new trusted listener relationships will have." -Kraig Kitchin This week on the Media Roundtable, Dan Granger speaks to Kraig Kitchen. At 37, Kraig redefined broadcast syndication as a Co-Founder of and President of Premiere Radio, and today is the Chairman of the National Radio Hall of Fame (and long-time friend and Advisor to Oxford Road). While much of today's audio industry behaves as though our field was created by the launching of Serial, there are lessons learned from the 100 years before it that we can all profit from today. Kraig has been in the room where it happens for two generations and makes his wisdom available to us all to help us navigate the changes ahead. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 10, 20231h 16m

Ep 26Media Roundtable: Industry Edition - May 3

“We’re driving, but we can only see through the rearview mirror.” -Dan Granger This week on the Media Roundtable: Industry Edition, the agents of influence are tackling AI disruption, old guards learning new tricks, and the demos powering podcast advertising. Let’s dig in. Hosting is Oxford Road’s CEO Dan Granger, along with fellow Oxford Road savants, Stew Redwine, Neal Lucey, and Spencer Semonson. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

May 3, 202349 min

Ep 25Joseph Jaffe is Not Famous, But He Is On Our Podcast

This week we’re tackling billion-dollar ideas, 13,000 true fans, and two-tiered surveys. Let’s dig in with host Jennifer Laine along with fellow Oxford Road luminaries Dan Granger, and Steven Abraham. We also welcome a special guest, 5-time author, marketing thought leader, and host of the podcast Joseph Jaffe is Not Famous, the one and only Joseph Jaffe. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 19, 202357 min

Ep 24MRT Industry Edition Returns with First-Time Super-Host Kristen Duenas

This week, our podcast returns for its first true “roundtable format” in weeks, with longtime MRT contributor, and Oxford Road Associate Media Director, Kristen Duenas leading as our host. Joining Kristen is Neal Lucey, our EVP of Strategy & Product, and Gary Brown, our Director of Growth, to dive into the most important topics facing marketers in Q2. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 5, 202339 min

Ep 23Sound Success: Simple Secrets to High-Impact Audio Advertising

(Drumroll please) On this Media Roundtable: Industry Edition we’re bringing you a special episode called “Sound Success.” Haven’t given much thought about how your brand should sound? All that’s about to change. Oxford Road’s very own Stew Redwine is back on the lead microphone, joined by fellow Oxford Road audiophiles Steven Abraham, Neal Lucey, and Jennifer Laine. We’re on a mission to prove why audio is so valuable, powerful, and frankly fun that it deserves a place of honor in all of your campaigns. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 29, 202353 min

Ep 22Cracking The Attribution Code - Part 2: Featuring Oxford Roadies, Giles Martin & Kyle Jelinek

This week on The Media Roundtable: Industry Edition, Senior Account Lead Director, Kyle Jelinek and EVP of Strategy and Insights, Giles Martin re-join host Dan Granger for another round of discussing all things attribution and why you should run when someone says they’ve solved audio attribution See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 22, 202350 min

Ep 21Oxford Road’s “Podcast Movement” Special

This week on the Media Roundtable: Special Edition, the agents of influence are distilling insights from their whirlwind time at Podcast Movement–the world's largest annual gatherings of podcasters and the podcast industry. Couldn’t be there? We’ve got you covered. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 15, 202352 min

Ep 20Media Roundtable: Cracking The Attribution Code - Part 1: Featuring Marketing Legend Allan Jones of Bambee and ZipRecruiter

You’re a young marketer who needs a win–how do you test audio, show it works, and not get fired? Fear not, because on this episode of The Media Roundtable: Industry Edition, we're joined by a true marketing superhero: Allan Jones, CEO of Bambee. Allan shares his incredible origin story with us, including how he built the audio program from scratch for ZipRecruiter, turning them into an institution in the audio space and fueling their growth from a seed-level startup to a publicly traded billion-dollar concern. Hosted by our very own Dan Granger, CEO of Oxford Road, and joined by attribution experts Giles Martin and Kyle Jelinek, we delve into the messy and intractable issue of attribution. We explore the challenge of doling out credit fairly and how even a small improvement in attribution can unlock massive scale for your business. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 8, 202358 min

Ep 19How a Pro-Democracy Focus Transformed The Meiselas Brothers' Lives To Gold

What can three brothers teach us about fighting fair and depolarizing the country? Find out in this week’s Media Roundtable: Special Edition featuring the Meiselas brothers of The MeidasTouch Network. Our very own Jennifer Laine hosts Oxford Road CEO Dan Granger and brothers Ben, Brett, and Jordan Meiselas, Co-Founders and Co-Hosts of The MeidasTouch. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mar 1, 20231h 15m

Ep 18Media Roundtable: Super Bowl Edition - February 15

This week on the Media Roundtable: Super Bowl Edition, the agents of influence are breaking down our winners and losers. Under center is Oxford Road’s very own Stew Redwine on the host microphone, along with fellow Oxford Road pro-bowlers Kristen Duenas, Neal Lucey, and Jennifer Laine, and Alyssa Meyers (reporter at Marketing Brew). Who converted and who doinked it off the posts? See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 15, 202355 min

Ep 17The Media Roundtable: Industry Edition - February 1

This week on the Media Roundtable: Industry Edition, the agents of influence are tackling the rise of the video podcast. Back on the host microphone is Oxford Road’s very own Stew Redwine, joined by fellow Oxford Road luminaries Neal Lucey, Spencer Semonson, and Kristen Duenas. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feb 1, 202339 min

Ep 16Bloomberg’s Audio Journalist Ashley Carman Joins the Media Roundtable

This week on the Media Roundtable: Industry Edition, the agents of influence are tackling how podcasts are responding to market pressures. Let’s dig in. Leading the charge again is Oxford Road’s very own Jennifer Laine on the host microphone, along with fellow Oxford Road luminaries Dan Granger, Neal Lucey, and Bloomberg’s expert audio reporter Ashley Carman. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 18, 202357 min

Ep 15The Media Roundtable Dusts Off The Crystal Ball to Look Into 2023

This week on the Media Roundtable, we complete our very special two-parter with a look ahead at the podcast trends that’ll shape your 2023. Leading the charge again is Oxford Road’s very own Jennifer Laine on the host microphone, along with Oxford Road CEO and founder Dan Granger, Alyssa Meyers (reporter at Marketing Brew), Bryan Barletta (founder of Sounds Profitable), and James Cridland (editor of Podnews and radio futurologist). The panel puts their collective heads together to prognosticate on what will transpire in what already promises to be a dynamic year for marketers and the world. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 11, 202338 min

Ep 14Media Roundtable: 2022 In The Rearview Mirror

It’s that time of year to take account of the past and start to think about the future. This week on the Media Roundtable, we’re doing just that in a special, two-part episode. Hosting is Oxford Road’s very own Jennifer Laine, along with Oxford Road CEO and founder Dan Granger, Alyssa Meyers (reporter at Marketing Brew), Bryan Barletta (founder of Sounds Profitable), and James Cridland (editor of Podnews and radio futurologist). See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jan 4, 20231h 0m

Ep 13Media Roundtable: Industry Edition - December 13

This week on the Media Roundtable: Industry Edition, the agents of influence are tackling where advertisers should put their dollars to help their brands keep growing. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 14, 202227 min

Ep 12Media Roundtable: Honoring a Podcast Legend - December 7

This week Oxford Road's CEO Dan Granger speaks on American broadcasting entrepreneur, Norm Pattiz, founder of both the radio network Westwood One and the podcast network PodcastOne, who passed away on Sunday at the age of 79. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dec 7, 20221h 37m

Ep 11Media Roundtable: Industry Edition - November 30

This week, on the Media Roundtable: Industry Edition, the agents of influence are tackling the future of podcasts, from misinformation to the specter of ad overload. Let’s dig in. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 30, 202254 min

Ep 10Media Roundtable: Industry Edition - November 16

This week, on the Media Roundtable: Industry Edition, the agents of influence are tackling media nutrition labels, Twitter’s problems, and more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 16, 202242 min

Ep 9Media Roundtable: Industry Edition - November 2

This week, on the Media Roundtable: Industry Edition, the agents of influence are tackling free speech and brand safety. Returning to host is Oxford Road’s founder and CEO Dan Granger, along with fellow Oxford Road experts Kristen Duenas, Neal Lucey, and Steven Abraham. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nov 2, 202253 min

Ep 8Media Roundtable: Industry Edition - October 19

This week, on the Media Roundtable: Industry Edition, the agents of influence are tackling legitimacy–from partners grading their own homework to watermarking voices. You won’t want to miss it. Hosting is Oxford Road’s very own Head of Marketing, Jennifer Laine, along with fellow Oxford Road experts Stew Redwine and Neal Lucey. And we’re welcoming special guest Bryan Barletta of Sounds Profitable, a newsletter about the business of podcasting (a must-read if you’re making or spending money on podcasts). See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 20, 202250 min

Ep 7The Media Roundtable - October 5

This week, on the Media Roundtable: Industry Edition, the agents of influence are tackling key metrics: what’s a sham and what’s worth shelling out for. Listen up to avoid pulling a Wanamaker. Leading the charge is Oxford Road’s VP of Creative Services, Stew Redwine, along with fellow Oxford Road experts Kristen Duenas, Neal Lucey, and James Ingrassia. Also bringing deep insider knowledge is special guest Alyssa Meyers, a reporter at Morning Brew’s always insightful Marketing Brew Newsletter. (A great subscribe–will easily be your second favorite marketing newsletter). See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Oct 5, 202240 min

Ep 6Media Roundtable: Industry Edition - September 21

This week’s Media Roundtable: Industry Edition tackles the news marketers like you need to hear, including Industry layoffs, Spotify’s podcast dominance, and why marketers need to take a deeper dive into your influencers before agreeing to anything. This week, Kyle Jelinek hosts the episode alongside returning Oxford Road team members Dan Granger, Spencer Semonson, and Kristen Duenas. Listen as these “Agents of Influence” put their years of industry experience to work, helping you make sense of the latest podcast news while occasionally taking a short detour into the inane with fake ad reads and just enough nonsense to keep it interesting. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 21, 202240 min

Ep 5The Media Roundtable: Industry Edition - September 7

Media Roundtable Industry Edition returns this week, with the entire panel just back from their trip to Podcast Movement 22. Host Jennifer Laine leads this week’s discussion with Roundtable veteran Dan Granger and newcomers Tamara Zubatiy from Barometer and Oxford Road’s Gary Brown. The show begins with the panel discussing the biggest news of his year’s Podcast Movement; Ben Shapiro’s unannounced appearance and the social media s#*t storm that transpired. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sep 7, 20221h 1m

Ep 4Media Roundtable: Industry Edition - August 24

Back by popular demand! This week’s Media Roundtable: Industry Edition tackles the news you need to hear about including Spotify’s new brand safety tool, the panic and perils around hidden persuaders, and what a CNN transition means for the direction of journalism in this country.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Aug 24, 202235 min