#46 They are Hot Hot, Hot - Kelly Calabria, Kelly’s Jellies

Our special guest on our Anniversary Show! Kelly and Adam Calabria co-founded Kelly's Jellies and Hillary is the official head of operations but the unofficial head of keeping the ball of yarn from unravelling. It was Great Aunt Danny's recipe for habanero pepper jelly that turned into holiday gifts. Not an easy recipe to make let alone at the commercial level, the friends and relatives raved about the holiday jars they received and begged for more. When they offered to pay for the jelly in between holiday gifts, Kelly and Adam knew they were on to something. But, same old story, going from kitchen to the grocery store shelf has a lot of steps involved to keep the magic of the original delight. They began with two children, making 36 jars a night in their own kitchen. The company now uses a co-packer to keep up with demand, and it is still tricky to keep consistency and color correct. Local ingredients and fresh peppers are part of the secret and that's a high standard for many manufacturers, but that's what has separated Kelly's from the pack. And spicy foods and condiments are growing as a market, which is good for the Calabria family.

"Masoni and Marshall the meaningful Marketplace" with your hosts Sarah Masoni and Sarah Marshall

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