Masters of Scale

As an early internet founder and iconic venture capitalist, Marc Andreessen has thought deeply about the role timing plays in a startup's success. Timing is of vital importance to any business: when to launch that first product; when to ramp up scale; when to make the move into a new market; when to pivot. Getting the timing wrong on any of these can have a catastrophic effect on your business. Getting it right will give you a key opportunity to get to scale ahead of your competitors. We've broken down some of these deep learnings about timing into today’s episode.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Politics and entrepreneurship have much in common: Both versions of scale leadership require strategic patience, hard work, a clear vision of a better future, an unshakable belief that you can bring that future to life – and the ideal opportunity to make it all come together. President Barack Obama sits down with Reid Hoffman in Part 1 of our two-part episode on finding the right moment to act, and when the moment chooses you. Obama talks about how being in the right place, at the right time, with the right mindset enabled his political ascension. Fueled by what President Obama calls “preparation and perspiration,” his 2008 campaign was a startup that defied expectations. Then came the big pivot: figuring out how to move from renegade mode to leading one of the world's largest enterprises, the U.S. government. With guest will.i.am.Listen to part 2 with President Barack Obama here: https://link.chtbl.com/Obama-Part-2Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Crate & Barrel CEO Janet Hayes has been on a mission to modernize the home decor company since she took over as CEO in August, 2020. When she first joined the company, stores were closed and the future of retail was uncertain as Covid-19 put in-person experiences to a screeching halt. She’s responded by leaning into digital and sustainability for her brands, and flexibility for her employees. “As soon as I said, ‘It's a flexible workplace, and I'm going to value talent, collaboration, and results over location,’ everybody has been working faster and smarter than ever,” she says.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This special rendition of Strategy Session stars small business owners who Masters of Scale fans might recognize. That’s because a number of them have been featured in our signature three-act ads. You’ll hear them ask host Reid Hoffman critical questions for challenges they’re facing now. This Strategy Session was live, recorded remotely in-front of a virtual audience full of entrepreneurs. Plus: You’ll hear the premiere of our strategic game show called the Pivot Point. Featuring Rapid Response host Bob Safian, Masters of Scale Executive Producer June Cohen, John and Kendall Antonelli (Antonelli's Cheese Shop), Tara Wilson (Fierce Lab), Tudor Mihailescu (SpeechifAI), Greg Gallimore (Gensler Group & WUBI), Becky Pallack (Arizona Luminaria), Brit Rettig Wold (GRIT Fitness), Matthew Goins (Puzzle Huddle), Monisha Edwards (Scent & Fire Candle Company), and Ricardo Regalado (Rozalado Services & Route).Read a transcript of Strategy Session 10 at https://mastersofscale.com/strategy-session-copycat-business/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

From the start of the pandemic, GoFundMe has served as a consistent global outlet for help. Since its inception, the for-profit crowdsourcing platform has facilitated $15 billion in giving through more than 200 million donations. It’s also attracted big names to the platform, including Taylor Swift, the Dalai Lama, and will.i.am. The key to the company’s success? According to CEO Tim Cadogan: "You need great people who are really ambitious in service of the mission.” Cadogan argues that the difference between GoFundMe and other businesses is that GoFundMe is about “people helping each other,” as opposed to commercial transactions. Asking for help, he says, unlocks more possibilities than people realize – a lesson for GoFundMe users, and for businesses overall.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When Paul Polman joined Unilever as CEO in 2009, the consumer goods company – home to 400-plus brands including Dove soap, Ben & Jerry’s, and Vaseline – had been stagnated with years of lackluster performance. His famous turnaround of the company centered around his ability to redraw the boundaries of Unilever’s mission to emphasize sustainability and long-term growth. He’s a perfect example of why every leader should consistently reexamine the boundaries that limit their business – and be prepared to redraw them as you grow. By redrawing boundaries, you can reinvigorate your team with a new sense of power. As Polman says, “You cannot change people's behaviors if you only work on the purpose – and don’t change the boundaries around it that drive people's behavior.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This past summer, Fidji Simo departed from Facebook – where she stood among the highest-ranking female executives, serving as the head of their app – for the opportunity to become a first-time CEO at Instacart. She replaced founder Apoorva Mehta, who appeared on this show last spring to talk about Instacart’s incredible COVID-fueled growth. Since then, Fidji has emphasized an evolved company mission, diversifying the company’s leadership and focusing on providing the necessary technology to help grocery retailers best serve their customers. As you’ll hear Fidji mention in the episode, she was raised in a French-Sicilian family where food anchored their daily life. “To me, Instacart’s mission resonated deeply, and I saw a very big opportunity.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This week, we’re returning to an episode of Masters of Scale featuring Ben Chestnut, the co-founder and CEO of Mailchimp. The email marketing platform was acquired this year by Intuit in a multi-billion-dollar deal that closed this month. Hear how Chestnut used a DIY ethos to grow the company without ever raising a dollar of outside funding. The Mailchimp story is the exception to Reid's rule (always raise more money than you think you need!). The episode explores a range of options for those who don't fit the VC-funding mold. Cameo appearances: LeVar Burton (Star Trek, Reading Rainbow, LeVar Burton Reads), Don MacKinnon (Milq), Karen Cahn (iFundWomen).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Many of us attempt to shift gears during the holidays, spend quality time with people we love, and refresh. But too often, we end up glued to our devices – catching up on work, avoiding complex people, or simply addicted to that screen. In an episode from our sister podcast, Meditative Story, host Rohan Gunatillake shares three calming techniques to help you navigate tricky family dynamics, the challenges of disconnecting from work, and the loneliness that can arise at even the most joyful times of year.Meditative Story combines immersive first-person stories and music with the science-backed benefits of mindfulness practice. The lessons are just as vital as the ones we explore in Masters of Scale. And you can find much more at meditativestory.comRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Reid Hoffman and Rapid Response host Bob Safian break down what you need to know right now about the most important issues and opportunities impacting entrepreneurs. The co-hosts dive into inflation reactions, Facebook quandaries, metaverse mania, AI & crypto trends, and lessons from the Great Resignation. Plus: why LinkedIn pulled back in China, and what pundits are missing in the big tech backlash. "We should be playing into the future with ambition, with heart, with soul, with speed," says Reid.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In May 2020, as companies began making promises about how they’d help Black-owned businesses in the wake of George Floyd’s killing, Aurora James launched the 15 Percent Pledge initiative with an Instagram post. Tagging major retailers, she declared that 15% of retail shelf space should belong to Black-owned businesses. And she's helped these companies turn promise into action, unlocking $10 billion in revenue for Black-owned businesses. It's a relatable story for any small business or team: the tactics and strategies that allow one small but dedicated effort to deliver outsized results.  Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Your board of directors can make or break you. In fact, Reid believes, the wrong board member can break your company faster than the right board member can make it. Learn the five vital mindset shifts that can help you create a better board, with insights from Mellody Hobson, the co-CEO of Ariel Investments and the chair of the Starbucks board, along with Lisa Shalett, co-founder of Extraordinary Women on Boards, and Shishir Mehrotra, founder and CEO of Coda (Reid's on their board). These universal lessons don’t only speak to founders assembling their very first board, or board directors looking for best practices – they also offer important advice for team-building across the board.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Eric Schmidt, former CEO of Google, breaks down his deep insights around artificial intelligence on Rapid Response. Schmidt, co-author of the new book "The Age of AI: And Our Human Future," alongside Dr. Henry Kissinger and MIT’s Daniel Huttenlocher, says that we’re entering an unknown era with technology – one that requires extra vigilance to ensure that we amplify the positives and de-amplify the negatives. His advice to businesses: You need to be running as fast as you can toward AI applications. If your competitor gets there first, you'll be in trouble. Schmidt argues that AI will change business, society, and potentially humanity itself. "It's important that our systems not enable the worst of us, but instead promote the best of us,” he says.Read the new book "The Age of AI: And Our Human Future" from Henry Kissinger, Eric Schmidt, and Daniel Huttenlocher: https://www.barnesandnoble.com/w/the-age-of-ai-henry-a-kissinger/1139558876?ean=9780316273800Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Too often, companies only focus on the type of scale that’s visible: massive campuses, thousands of workers, offices around the globe. But as Land O’Lakes proves, there are less conspicuous ways to scale – ways that supply your business with structural integrity. This is something CEO Beth Ford knows well. She’s strategically scaled Land O’Lakes – often beneath the surface of what the average consumer sees. As she puts it: “We have to treat our business like the ecosystem it is." Cameo appearances by: Tim Maltin (Titanic expert) and Lukas Fricke (farmer).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Skepticism and doubt are no strangers to John Foley, the CEO of Peloton. As he says, it’s been part of the company’s DNA “since the first time I pitched the business to an investor back in 2012.” Last year, the company was supercharged by pandemic demand. However, in 2021, the company has faced a slew of new headwinds, from product-safety issues to investor skepticism. In the face of these challenges, Peloton has doubled down on innovation and ambition. Foley doesn’t see skepticism about Peloton as a sign of weakness. He expects it, and learns from it.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How do you respond when your own users resist your data? That question is top-of-mind for Nielsen CEO David Kenny. For decades, Nielsen has measured ratings and demographics across TV and media – the ultimate designator of success and failure. But as industry norms shift to streaming, Kenny has had to revamp processes and expectations, absorbing heat from traditional customers. As he notes, nostalgia is the opposite of optimism – it assumes that a known past is better than an unknown future. And for Kenny, he’s choosing optimism.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to improve any idea? Find someone who disagrees with it. This is something legendary investor Ray Dalio knows. But there’s a difference between constructive and destructive conflict – and Dalio is a master at spotting the difference. In constructive conflict, a team has a shared goal, whether or not they have differing opinions. And this is the key to success. Cameo appearances: Steve Horgan (USA Field Hockey Director of Umpiring), Daniel Amen (psychiatrist, founder of Amen Clinics).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Since stepping down as Walmart’s president of e-commerce at the beginning of the year, billionaire entrepreneur Marc Lore has had a busy year of big ideas. In the spring, it was announced that he reached a deal to purchase the NBA’s Minnesota Timberwolves and the WNBA’s Minnesota Lynx, alongside Alex Rodriguez. And then last month, he outlined his plans to build a new American city called Telosa, centered around sustainability and inclusion. Lore, who co-founded Jet.com, an e-commerce company that sold to Walmart in 2016, says that he approaches these moonshot ideas in the same manner: by reverting to the fundamentals and naming the mission and values. "VCP: vision, capital, people,” he says. “If you get VCP right, everything else falls in place."Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Crowdsourcing is more than a group of people interested in the same cause, it’s a way to tap skills – and scale – that you don’t have. And when it works, it can be the rocket fuel that launches you to scale further than you could have ever imagined. No one knows this better than Luis von Ahn, founder and CEO of Duolingo. Duolingo is a language app with over 300 million users worldwide, who complete over 7 billion exercises a month. It’s their passion for learning that drives them to create even more content for the app – igniting the rocket fuel that Duolingo needs. Cameo appearance by Elizabeth Sampat (game designer and author). Read a transcript of this interview at: https://mastersofscale.com/luis-von-ahn/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In the last year, Sarah Hirshland has had to face one daunting issue after another as the CEO of the U.S. Olympic & Paralympic Committee – each of which have required urgent, in-the-moment decisions. Most recently Sarah mandated that U.S. athletes be vaccinated against COVID-19 to participate in the upcoming Beijing winter games. But that’s just the latest of a slew of cultural issues she’s been tasked to act on. She’s faced pandemic disruptions, social action protests, sexual misconduct scandals, mental health stress, and more. Through all of it, Sarah has been motivating her team around an evolving mission to reflect not just where America is as a country today but where it’s going.  Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jessica Alba’s approach in founding and building The Honest Company revolves around three letters: IRL, a useful acronym for “In Real Life.” This phrase acts as a reminder for the company to shine the spotlight onto their customer’s real needs – not only to understand them, but to address them as well. Alba built the company around her passion to make childcare and household products that are safe and eco-friendly. By asking her team “What’s the IRL version of this?”, Alba focuses the company to make products that will enhance the customer’s everyday lives. “A lot of these product ideas come from: What do I wish I had to optimize the life experience – and then, how can we do it?” Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Last year, SolarWinds became the subject of a massive and sophisticated cyberattack, potentially affecting thousands of organizations. CEO Sudhakar Ramakrishna, who joined the company soon after the breach was discovered, speaks with host Bob Safian about how he and the company responded, and how other companies should approach the ever-looming threat of cyber-risk. "There is no such thing as 'I won't be breached because I'm too secure or too smart,’ says Ramakrishna. “You could be breached. And when it happens, be humble. Learn from it, adapt, and act with a sense of urgency." Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

No matter what phase of growth you’re in, data is essential to scale. Take it from Sheila Lirio Marcelo, the founder and former CEO of Care.com, the two-sided marketplace connecting working families with care providers. Marcelo scaled her business past the competition by getting the right data at the right time. Marketplaces are tricky flywheels to get started, and Marcelo used data to help her determine which markets Care.com should pursue first — and when to wait. "Something I coach a lot of entrepreneurs: You can have a great vision and idea, but start with a lot of data and testing,” says Marcelo.Listen to Sonal Shah's Rapid Response episode. "Scaling a mission": https://mastersofscale.com/rapidresponse/shah/Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To compete against bigger players, you need a special edge. Sridhar Ramaswamy, who led Google’s huge ad business, is now going head-to head against his former employer with an ad-free subscription-based search engine called Neeva. Ramaswamy became disillusioned by Google’s priorities and practices and argues that big platforms – including Facebook and Amazon – have failed to scale responsibly. Sharing inside stories of how big tech makes decisions, and his own experiences with a startup, Ramaswamy offers lessons on growth, monopolistic threats, and why challenging even great companies is necessary right now. “I’m a tech optimist,” he says, “but we need to be conscious of the good and bad.” A renewed focus on responsible tech scaling is right for the businesses and for society. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To get the most out of your talent, you need to create an environment that allows them to thrive. Nobody knows this better than Indra Nooyi who spent 12 years as the CEO of PepsiCo. It was her drive to support talent that underpinned all of the initiatives that transformed the company. Her approach, which she calls “Performance with Purpose,” centers around delivering great financial performance while simultaneously focusing on the company’s environmental impact and creating an environment where employees can bring their whole selves to work. “I looked at each person in my company, not as a tool of the trade,” she says, “but I looked at them as an individual asset that had to bring their head, heart, and hands to the company for us to be successful.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Your ability to make quick decisions in the face of a crisis can define your career. That’s been the case for Dr. Mary Schmidt Campbell, president of Spelman College, the all-women's HBCU in Atlanta. In her second appearance on Rapid Response, Dr. Campbell, who recently announced her plan to retire at the end of the academic year, discusses how listening to her community has led to resolving complex conflicts. As was the case at the beginning of the school year when the Spelman faculty threatened a last-minute boycott over COVID uncertainty – a potential crisis which Dr. Campbell was able to quickly defuse. From record fundraising to rising U.S. News ratings for Spelman, Dr. Campbell demonstrates how consistent leadership builds confidence and resilience. “I feel that when we have all of the voices and all of the wisdom from all over our campus involved in these big issues,” Dr. Campbell says, “the solutions are ones that end up being good for everybody.”Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Managing your team right now requires fresh thinking. Learn what motivates the best performance, and how to build creative teams in remote, hybrid, and fluid conditions, from some of the sharpest minds in management. In this special episode, we share five moves that are essential to building a team right now. Tapping into lessons from top leaders at Apple, Canva, Delta, Uber and more – plus President Barack Obama – the episode offers a roadmap for getting the most from your talent, reconnecting them to your mission and vision, and sparking the future-focused teamwork that is at the core of every successful entrepreneurial organization. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

18 months ago, the lights went out on Broadway. What can you learn as this $16bn industry begins to re-light the lights? Tony-winning producer Bonnie Comley, the CEO of BroadwayHD and board president of the Drama League, shows us how Broadway's 41 theaters are coming back to life — and how the 18-month pandemic closure created some breathing room for her industry to reimagine itself. At the core: broaden the customer base, embrace digital, and expand the touchpoints for each show as a brand.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As dangerous as obstacles and setbacks may appear, they can also present opportunities. Robert Reffkin, founder and CEO of the real estate platform, Compass, knows this well. He’s a perfect example of how to use challenges to generate a fresh burst of energy. Reffkin explains how he’s been able to reassess situations in the wake of setbacks, plan his next move, and successfully execute pivots. The trick isn't necessarily to avoid obstacles at all cost, but rather, quickly identify them as resources you can harness. “You can't do great things in the world if you don't have that entrepreneurial, ‘I can do it’ energy,” Reffkin says. “And how do you get that energy? You dream a big dream.” With Dr. Shini Somara, renowned mechanical engineer and science broadcaster.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chris Urmson has had to take a different approach in building his company Aurora, which develops self-driving technology. As opposed to creating and iterating a product with a handful of people, and then building a company around that product, Urmson says he’s had to do the opposite. “Given the scale of the problem we're trying to solve and the complexity and breadth of it, we really had to build the company almost ahead of the product,” he says in this interview with Rapid Response host and editor-at-large Bob Safian. Urmson is determined to transform transportation as it is today – a goal that has and will continue to require a great amount of energy and investment upfront, he says. However, if he’s able to pull it off, “the benefit and impact that we'll have socially and economically will be profound.”Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Host Reid Hoffman answers seven burning questions from a range of entrepreneurs facing universal and timeless challenges in this all-new Strategy Session. How do you expand to a country where you’re not located? What was the insight that led Reid from entrepreneur to investor? Should you shift from product development to customer acquisition? Plus, Reid gives advice to a recent graduate who wants to change the world. Co-hosted by Anne Kave, Capital One Business.Read a transcript of Strategy Session 9 at https://mastersofscale.com/strategy-session-pivot-losing-customers/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

“You have to preserve your energy because this year has been about pace,” says iconic restaurateur Danny Meyer in his fourth Rapid Response interview. Meyer catches us up on the past seven-plus months of operating in the midst of the pandemic. In the beginning of the summer, when Covid rates were plummeting in New York City, he says he was full of optimism. His restaurants were back to indoor dining, and despite dealing with a limited workforce, “progress is progress.” Then came the Delta variant, leading Meyer to proactively require Covid-19 vaccinations for all staff and guests at his full service restaurants. All of this while overseeing the opening of two new Daily Provision locations and a full-service restaurant in New York City, called Ci Siamo, the three of which had been in development for three years. Meyer also walks us through his February launch of HUGS, a new SPAC that’s led him down a journey of meeting with a wide variety of businesses that share the notion of what he calls enlightened hospitality. As Meyer says, “This year's been a constant test of, can you stick with the progress? Can you win the game, despite getting the setbacks here and there?”Read a transcript of this interview: https://mastersofscale.com/when-you-should-require-vaccinations-danny-meyer/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To achieve massive scale, you don’t just need founders, you also need a re-founder – someone to come in at a later stage to keep the mission and culture on track. As Microsoft’s third CEO ever – after Bill Gates and Steve Ballmer – Satya Nadella is doing just that. He’s fostered a culture at Microsoft that rewards new ideas and makes room for feedback. Satya discusses how, as Chairman and CEO, he has transformed Microsoft from a cutthroat culture towards embracing social networks, collaboration, and cloud. Plus, Satya and Reid reminisce about the early conversations that led to Microsoft’s acquisition of LinkedIn. With guest David Mandel, showrunner of Veep.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hollywood may build stars, but gaming is "the biggest, fastest-growing entertainment medium in the world," says CEO Andrew Wilson of Electronic Arts. That's why businesses from Netflix to Disney to Facebook are eyeing the space, along with creators and startups eager to tap into the entrepreneurial opportunities posed by the still-evolving "metaverse." Wilson, who oversees franchises from Apex Legends to FIFA to The Sims, explains how he's playing in this ever-changing field – and how an industry-wide cultural referendum on harassment keeps him up at night.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Coming August 31st: An all-new season of Masters of Scale, with iconic leaders and rising stars of scale companies. This season, Reid Hoffman trades theories with Satya Nadella, CEO of Microsoft, Robert Reffkin, founder and CEO of Compass, Indra Nooyi, former CEO of Pepsico, Jessica Alba, founder of The Honest Company, Beth Ford, CEO of Land O'Lakes, iconic investor and founder Marc Andreessen, Sheila Marcello, founder of Care.com, Lynn Jurich, co-founder and CEO of Sunrun – and many more. Plus, we’ve got live episodes coming up, your favorite Strategy Sessions, and a few surprises in store. Join us!   Don’t miss an episode! Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facing off with the FTC isn't for the timid. But when your mission and your business model are aligned, the hard decisions – about risk, about investment, about priorities – become clearer. Francis deSouza is CEO of Illumina, the world’s dominant maker of gene sequencing technology. After playing a key role in the creation of Covid vaccines, Illumina is trying to acquire a company with a breakthrough cancer screening test, over the FTC's objections. DeSouza offers a personal reflection on the lessons and reality of grappling with regulators, highlighting levers that can help to accelerate scale. What underscores his entrepreneurial efforts is a passion for Illumina’s mission: improving human health by unlocking the power of the genome.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Reid’s personal advice on the most important success factor for any scale leader: your mindset. Talking with editor-at-large Bob Safian, Reid shares how he approaches every challenge with a learning mindset: ask the right questions, leverage networks, and build curiosity and resilience. To cement the idea, he shares Lesson One from the new Masters of Scale Courses app, starring Sir Richard Branson! You'll learn an exercise from Reid that you can practice daily.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What can entrepreneurs learn from a genre-crossing, multi-platinum musician? How to take a big opportunity — and leverage it into something epic. From his earliest days as a founding member of the Black Eyed Peas, will.i.am learned from mentors how to not only identify big opportunities but compound them. From the Super Bowl to the first iTunes commercial; from the founding of Beats and his tech company i.am+ to a song beamed back from Mars, his ability to bring stakeholders together to leverage partnerships and compound possibilities will inspire founders at any stage of scale. Cameo appearance: Jeremy Siegel (urban designer, Bjarke Ingels Group).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Even an 118-year-old company needs an entrepreneurial jolt. When Jochen Zeitz took over as CEO of motorcycle maker Harley Davidson in early 2020, he moved quickly to restructure the business – even in the midst of the pandemic's highest uncertainty. That defiance paid off, settling investors and refocusing the company. He's trimmed the product line, set up equity grants for employees including factory workers, and doubled-down on Harley’s brand power. Challenges persist, including ongoing supply chain delays, but Zeitz has his eyes on the road ahead. As a longtime motorcycle rider and a longtime champion of sustainability, he is setting out to square those two passions – and lead the company through an expansive second century.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Unconventional ideas define entrepreneurship: They fuel dreams but also spur naysayers and obstacles. Katia Beauchamp, co-founder and CEO of Birchbox, has repeatedly found ways to recast the unconventional as something obvious, enabling ongoing growth through repeated challenges. When Katia and her co-founder introduced Birchbox, its novel business model went against many beauty-industry norms. Then, as it caught on, competitors from Amazon to Sephora took direct aim by copying Birchbox's approach – and crushing margins in the process. To navigate the ups and downs, wooing investors, suppliers, and customers, Katia discovered how describing an industry-flipping idea in conventional terms could both accelerate and extend Birchbox's appeal. The road to differentiating the brand, it turned out, required emphasizing the obvious.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

"We have to reignite the energy and the fire and the love," says CEO Libby Wadle of J.Crew Group, which launched Madewell Forever this week, a dynamic bet on sustainability. The resale platform, in partnership with ThredUp, is part of a purpose-led pivot that Wadle first sparked as head of Madewell. Wadle takes us inside that journey, looking back to J.Crew's heyday and forward to the opportunities that she believes purpose can unlock. From a visit to a fair-trade factory in Vietnam to new insights on in-store versus online, Wadle says, "I've never felt more inspired and excited and invigorated."Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

When should you hire your replacement as CEO? Is blitzscaling still the best strategy, in today's context of uncertainty? What are the best fundraising options if you can't access a major VC firm? How do you balance long-term growth with short-term pressures? In this all-new Strategy Session, Reid answers critical in-the-moment questions from six entrepreneurs – all in different industries and at different stages of scale. "When you're in a crisis, everyone recognizes that you have to make a bunch of sharp decisions," Reid explains. "The key thing is building into the future. It's less focusing on the pandemic and more on the game in front of us." Co-hosted by Anne Kave, Capital One Business.Read a transcript of Strategy Session 8 at https://mastersofscale.com/strategy-session-founders-step-aside/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

"Hate is not a one community issue," says Sonal Shah, president of The Asian American Foundation, a nonprofit launched by business leaders in May, dedicated to addressing discrimination against Asian Americans. In just its first few weeks, TAAF raised $1 billion – and is now grappling with what all start-ups face: how to iterate fast, pivot, lose what's not working, and scale what is working, fast. Sonal, who launched the White House Office of Social Innovation in the Obama Administration, is applying the philosophy of business startups to the new effort, building networks between government, businesses, and other nonprofits to amplify impact.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To find your big idea? Look for it. And look for it. And be ready to act. Spanx founder Sara Blakely was actively seeking a business idea when she thought of Spanx. Then she moved fast, found help in the right places, and went all-in. The result: A billion-dollar company & women's wardrobes transformed. With cameos by National Geographic Explorer Andrés Ruzo, former director of the U.S. Patent & Trademark Office Michelle Lee, and Endeavor CEO Linda Rottenberg.LINKS:Learn more about The Boiling River Project: http://www.boilingriver.orgRead "The Boiling River" by Andrés Ruzo: https://amzn.to/36iHHNFLearn more about the U.S. patent system: https://www.uspto.gov/Meet Andre, who dresses Oprah Winfrey: https://andrewalkerhair.comRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Millennials and Gen Z want different experiences, different content, different opportunities. But catering to those distinct needs wasn't enough, says BuzzFeed co-founder and CEO Jonah Peretti; the digital-media outfit also needed to create a flywheel for value. When the pandemic trimmed tens of millions in revenue, Peretti cut back on costs – but kept the flywheel spinning. By the end of 2020 his team had engineered a rebound, finishing the year with record profitability. Now, the company has announced plans to go public via SPAC at a $1.5 billion valuation. With the acquisitions of HuffPost and Complex Networks, Peretti has shown that his ambitions are just beginning.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

To move at the speed of opportunity, you need to accelerate expertise. Mellody Hobson is co-CEO of Ariel Investments, the first Black-owned asset management firm in the United States, as well as board chair of Starbucks. Her incredible entrepreneurial journey – punctuated by deep societal and business impact – has been fueled by an intense attention to learning from every mentor, every opportunity, and every mistake. Mellody discovered early on the power of adapting both quickly and well, that rather than trading off between speed and accuracy, she needed both. Becoming both a fast and deep learner is rarely something you're born with, but as Mellody's story demonstrates, it’s a practice we can all develop and rely on.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The art of promotion can advance any enterprise, as Scott Harrison demonstrated even during the pandemic. As founder and CEO of Charity Water, Scott faced fundraising trouble a year ago but now the nonprofit is on track to bring in a record $100 million in 2021. Over the last 15 years, Scott has dramatically grown Charity Water’s footprint by taking far-sighted and often unconventional strategic steps. Just recently, he launched a Bitcoin Water Trust, to tap into a new community of potential donors. Scott’s success flows from an unwavering belief that there’s no better investment in people and communities than clean water.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Barreling full-speed ahead isn't always the key to scale. For Michael Seibel, managing director at Y Combinator and co-founder of Justin.tv and Socialcam, action sometimes needs to take a back seat to asking: "Is this working?" Michael learned early on that by stopping to ask the counterintuitive question, he gained the wisdom – and avoided time lost to big mistakes – that ultimately propelled him forward. At Y Combinator, he's helping other founders ask themselves uncomfortable questions. The answers aren't always obvious, and sometimes they seem downright irrational. But following where they lead, he says, feeds efficiency, confidence, and ambition. That's why the ability to ask the right questions at the right times of the right people is an essential skill for every entrepreneur.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With Marriott's business already reeling due to Covid, beloved CEO Arne Sorenson was lost to cancer earlier this year. Stephanie Linnartz, president of Marriott International, shares how she and new CEO Tony Capuano have picked up the reins in the most challenging travel environment in modern times. Stephanie’s journey, and her prescriptions for Marriott’s future, reveal an unrelenting entrepreneurial spirit and an inspiring dedication to Sorenson's legacy.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

"Will some people lose their shirts with crypto? Absolutely. Will new great industries be built upon this? Absolutely," Reid Hoffman tells Rapid Response host Bob Safian, in a new, unfiltered conversation. The co-hosts dive into cryptocurrency strategy, why cybersecurity "is an emperor-has-no-clothes situation," weighing Target vs. the corner store, what's driving new climate-change habits, and more. Plus: What Reid missed most in the pandemic. Cameos: Compass CEO Robert Reffkin, Guild Education CEO Rachel Carlson.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.