
Episode 117
Measuring the ROI of AI with guest Howard Blumenthal
February 20, 202625m 22s
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Show Notes
Andy and Brian are joined by eCommerce expert Howard Blumenthal to talk about how companies should think about the value of their AI initiatives. Howard lays out a useful set of questions for preparing for new AI projects:
- Are we looking at the right workflows for AI?
- Are we measuring the right things?
- Is our data ready?
- Do we have a governance plan?
Plus, learn how B2B eCommerce leaders are approaching the 4 hottest AI categories.