PLAY PODCASTS
Is the first-party marketplace model working in B2B?
Episode 37

Is the first-party marketplace model working in B2B?

Master B2B Friday 15

June 21, 202424m 54s

Audio is streamed directly from the publisher (mcdn.podbean.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

This week Andy & Brian take a look at why the hype behind first-party marketplaces has cooled, and whether we'll ever see the promise of the model fulfilled.