The secret seventh tactic, LIVE with Steve Jenkins, Head of Product Marketing at DotDigital
marketingSHOWCASE · marketingSHOWCASE / Sound Media
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Show Notes
Steve spoke to James on the LIVE podcast about his seminar, marketing tactics companies should be using right now - and what his secret seventh would be!
It may not be what you thought - he loves Whattsap as a marketing channel and how it integrates into a marketing strategy. How it encourages conversation, it's already a comfortable tool and how it doesn't involve much cynicism.
Steve answered your questions. Find out which brands Steve admires and more...
Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/
This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/
Podcast recorded at marketingSHOWCASE Liverpool, April 2025