Student engagement, trends and Nandos, with Oli Ross, Head of Partnerships of SubTV
marketingSHOWCASE · marketingSHOWCASE / Sound Media
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Show Notes
At the Twickenham marketingSHOWCASE, Alix speaks to Oli about his interactive campus TV, SUBTV that connects and rewards students!
He told Alix about expectation Vs. reality when it came to the launch - and how engagement was not as strong as they thought after a year long build! They learned the importance of trust and loyalty, and to concentrate more on awareness for their brand.
Oli also spoke about 'learning on the job' and looking to other tools other than email to get the message out there.
...and how to communicate well when using an outside agency.
Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/
This show is produced by James Marriott from our podcast partners Sound Media https://wearesoundmedia.com/
Podcast recorded at marketingSHOWCASE Twickenham, March 2026