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Mktg_Podcast-23: AI in Marketing, Tie-ins, Add-ons, Science of

Mktg_Podcast-23: AI in Marketing, Tie-ins, Add-ons, Science of

We discuss add-on marketing (ice cream cones), tie-in marketing (Nike-Tiffany campaign) and the risks of "rebranding", and then marketing as a science, and the use of AI in marketing given all the new advances. [audio mp3="https://orionx.net/wp-content/uploads/2023/02/Mktg_Podcast_023_Add-ons_Tie-ins_Mktg-Science_AI-in-Mktg_20230203.mp3"][/audio] The post Mktg_Podcast-23: AI in Marketing, Tie-ins, Add-ons, Science of appeared first on OrionX.net.

Marketing with Shahin Khan and Doug Garnett

February 5, 2023

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Show Notes

AI in marketing given all the new advances, marketing as a science, add-on marketing (ice cream cones), and tie-in marketing (Nike-Tiffany campaign) and the risks of “rebranding”.

 

The post Mktg_Podcast-23: AI in Marketing, Tie-ins, Add-ons, Science of appeared first on OrionX.net.

Topics

Marketing