Meredith Verdone, CMO of Bank of America - How To Win As A Team
“There's something very special about working in …
Marketing Vanguard · Al Mannarino
March 6, 201928m 6s
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Show Notes
“There's something very special about working in a category that has so much impact on people's lives.” Meredith Verdone, CMO of Bank of America, unequivocally loves her job. And with 20 years of experience with the bank, Meredith has not only seen growth in her role – now taking on all brand, media and creative strategy for the enterprise – but also in the way the brand connects with consumers on the sometimes sticky subject of money.
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