Jerome Hiquet, CMO of Tough Mudder - Guardian of Purpose and the Orange Blood
Jerome Hiquet, CMO of Tough Mudder, shares the in…
Marketing Vanguard · Al Mannarino
April 25, 201830m 51s
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Show Notes
Jerome Hiquet, CMO of Tough Mudder, shares the incredible mission and journey of this young company being “Tougher Together” and impacting millions of lives. As Chief Marketing Officer, Jerome has all the traditional marketing responsibilities as well as the extended responsibilities of Revenue and Culture to ensure that the company’s purpose is protected while expanding into new territory.
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