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Inside Adweek – What Moves Editorial Co-Leaders Lisa Granatstein and Stephanie Paterik?

Inside Adweek – What Moves Editorial Co-Leaders Lisa Granatstein and Stephanie Paterik?

Have you ever wondered how a certain someone gets…

Marketing Vanguard · Al Mannarino

December 19, 201936m 33s

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Show Notes

Have you ever wondered how a certain someone gets on the cover of a major publication? Or how speakers are selected for events? Or what a hot newsroom decides to focus in on? Well, today we dive deep with Adweek's editorial co-leaders, Lisa Granatstein and Stephanie Paterik, to hear what they found truly unique this year and what they are looking forward to in 2020. Tune in to hear about some of the most notable moments of 2019, including Chrissy Teigen’s Brand Genius Award, a private home tour with Swizz Beatz, what’s happening with Privacy Laws and Customer Experience. And don’t miss what’s on everyone’s mind for 2020 with the shifting trends and possible death of Direct-to-Consumer (DTC). Wait, what?

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