Chris Bruzzo, CMO of Electronic Arts (EA) - The Hunt for a Signature Move
Chris Bruzzo, CMO of Electronic Arts (EA), has a …
Marketing Vanguard · Al Mannarino
September 28, 201828m 26s
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Show Notes
Chris Bruzzo, CMO of Electronic Arts (EA), has a passion for “Signature Moves”. His career from healthcare marketing to Amazon to Starbucks to EA is already a list of signature career moves, but within those roles, he challenges himself and his team to be constantly in the hunt for a signature move. Tune in to dive deeper into Chris’s fantastical world of social gaming, seminal Gen Z insights, real-time player engagement, breaking down boundaries, transforming an internal culture to equal the external brand and how he’s gearing up to make more signature moves!
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