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How Deep Learning Connects Marketers to Customers
Episode 466

How Deep Learning Connects Marketers to Customers

Machine learning evolves from patterns. Deep learning evolves from people. In this episode, Jana Jakovljevic of Cognitiv shares her thoughts on how her company’s technology learns from context and generalization to bring intelligence to advertising, through AI that affects human lives. Listen in to hear Jana’s journey, from her early experiences with AI systems, to helping take a company from idea to IPO.

Marketing Trends · Mission.org

February 22, 202340m 46s

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Show Notes

Machine learning evolves from patterns. Deep learning evolves from people. In this episode, Jana Jakovljevic of Cognitiv shares her thoughts on how her company’s technology learns from context and generalization to bring intelligence to advertising, through AI that affects human lives. Listen in to hear Jana’s journey, from her early experiences with AI systems, to helping take a company from idea to IPO. 

Tune in to learn:

  • Jana’s perspective on ChatGPT (3:45)
  • The gaps that Cognitiv is solving for (8:15)
  • The type of marketing team required for optimizing AI and Deep Learning (22:50)
  • How does the tech affect Cognitiv’s growth (28:30)

Mentions:

Jana Jakovljevic featured on AdWeek

Rubicon Project / Magnite Inc.

Jeremy Fain CEO of Cognitiv

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Topics

marketingoptimizationteamdeep learningbusiness successtechnologypeopledataaimachine learninggrowthtechsuccessbusinessartificial intelligence