Show overview
Marketing Tips for Doctors has been publishing since 2019, and across the 7 years since has built a catalogue of 233 episodes. That works out to roughly 75 hours of audio in total. Releases follow a fortnightly cadence.
Episodes typically run ten to twenty minutes — most land between 14 min and 25 min — though episode length varies meaningfully from one episode to the next. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-US-language Health & Fitness show.
The show is actively publishing — the most recent episode landed 5 days ago, with 21 episodes already out so far this year. Published by Barbara Hales.
From the publisher
This podcast is for you if you are a doctor, dentist, integrated health physician, chiropractor, or any other type of health provider. Learn how to free up your time, earn 5-star ratings, and learn marketing secrets that have been proven to work on this show with Barbara and her guests. As medical pros, you have to market yourself to be successful. Listen and hear more about how Barbara created her proven marketing system for her thriving private practice. Master the marketing techniques to attract ideal patients, develop a stronger rapport, grow your practice and boost your rankings!
Latest Episodes
View all 233 episodesWhat Doctors Market Wrong
We’ve Met Now What’s Next Part 2
We’ve Met Now What’s Next
Why Busy Practices Stay Broke
Women, Wisdom, and the AI Revolution
Scaling the Patient Experience
Can Doctors Survive This
Restoring Trust in Medicine
Attract Patients Forever
Side Hustles for Physicians
How to Start a Telehealth Practice
How to Work Less, and Take Back Control of Your Practice
Everyone’s Using Opus- Are You
In this episode, Barbara discusses: Why tools like Opus Clip are popular and what they actually do Why using AI tools alone won’t grow your audience without a clear strategy How to build a simple workflow using tools like CapCut, Descript, and Submagic Key Takeaways: "The tool doesn’t create growth. Clarity does. Tools only amplify what’s already there." Dr.
Why Doctors Are Walking Away
In this episode, Barbara discuss: Broken Volume-Based System: The traditional insurance-driven model pushes doctors to prioritize volume over relationships, leading to rushed visits, excessive documentation, and widespread burnout. Shift to New Models: Many physicians are quietly transitioning to concierge, direct primary care, and telehealth-based practices to reclaim time, autonomy, and deeper patient connections. Patients Want Real Attention: Patients increasingly
Videos Build Trust
In this episode, Barbara discusses: Why video creates deeper patient trust than traditional advertising, and why trust is the real currency in medicine. How simple, authentic smartphone videos outperform expensive, polished productions in attracting the right patients. How familiarity bias makes patients feel like they already know you before the first appointment. Key Takeaways: "Stop
Most Powerful Tool in Your Practice
In this episode, Barbara discusses: Why expensive, polished advertising often fails to build real trust with patients. How simple, slightly imperfect smartphone videos create “micro trust” and attract better-aligned patients. The four types of videos physicians can record are to clarify expectations, communicate philosophy, and set boundaries. A simple, no-excuses technical setup for filming short,
Is Concierge Medicine Worth It?
Is Concierge Medicine Worth It? In this episode, Dr. Barbara Hales discusses: Why physicians are leaving traditional insurance-based practices and transitioning to concierge or membership models. What concierge medicine really is, including membership fees, smaller patient panels, enhanced access, and direct communication. How these transitions succeed or fail depends on communication, patient psychology, and practice
AI, Burnout, and Medical Leadership
In this episode, Barbara discusses: Dr. Barbara Hales explains that physicians turned to AI not out of curiosity, but because they were exhausted by administrative overload and broken systems. She argues that burnout is a design and system problem, not a personal failure of resilience, and that no wellness tool can fix fundamentally broken
Why 2016 Still Haunts Us
In this episode, Barbara discusses: Dr. Hales explains how nostalgia functions as a coping mechanism during times of digital burnout and rapid technological change. She discusses why 2016 stands out as the last era of low-stakes digital life, before the rise of the current attention economy. A pediatric practice successfully utilized nostalgic storytelling in
Patients Judge You Before Meeting You
In this episode, Barbara discusses: Short-form videos help doctors build trust with patients before they meet. Be authentic, and educational credibility comes from clarity, not perfection. Repurpose your content and focus on presence, not popularity. Key Takeaways: "I finally realized the video wasn't about me. It was about reaching someone before it was