
Using Customer Intelligence to Retain Customers: Mike Diaz
Marketing Spark (The B2B SaaS Marketing Podcast) · Mark Evans
January 23, 202329m 59s
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Show Notes
As B2B SaaS companies focus on retention rather than acquisition, customer intelligence is becoming more important.
On this episode of Marketing Spark, Mike Diaz talks about the different ways that companies can leverage data and information to keep customers in the fold.