Season 2 · Episode 23
19 Brands & Counting: Review of Shiny Happy People - Duggar Family Secrets
June 8, 202330m 59sExplicit
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Show Notes
Content warning: this episode touches on sensitive topics that include sexual assault, child abuse, and religious trauma.
Shiny Happy People: Duggar Family Secrets released on Amazon Prime on June 2.
In this episode, I review the docuseries through the lens of marketing muckraking, looking at how the Duggars and the IBLP used modern marketing, branding, and PR to re-write history as it was happening, in a bid to arrest political control of the country.