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Bringing Ohio's Premier VC Event to Life Ft. Rachna Lather (Jumpstart)
Episode 47

Bringing Ohio's Premier VC Event to Life Ft. Rachna Lather (Jumpstart)

On this episode of Marketing Moves, we are joined by Rachna Lathar, Commercial Strategy Director at Jumpstart, to talk about the impressive growth of Ohio VC Fest. Learn how the event scaled from 550 to 700 attendees in just nine months through strategic marketing, featuring LinkedIn outreach, personalized communication, and more. Rachna also shares event highlights, from startup showcases to a panel on resilience for women entrepreneurs, and offers a sneak peek at planning for 2025. Perfect for event marketers and startup enthusiasts alike.

Marketing Moves

October 10, 202440m 24s

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Show Notes

On this episode of Marketing Moves, we are joined by Rachna Lathar, Commercial Strategy Director at Jumpstart, to talk about the impressive growth of Ohio VC Fest. Learn how the event scaled from 550 to 700 attendees in just nine months through strategic marketing, featuring LinkedIn outreach, personalized communication, and more. Rachna also shares event highlights, from startup showcases to a panel on resilience for women entrepreneurs, and offers a sneak peek at planning for 2025. Perfect for event marketers and startup enthusiasts alike.