PLAY PODCASTS
Branded Search - Should You Bid On Your Own Brand Name?
Episode 4

Branded Search - Should You Bid On Your Own Brand Name?

Are you bidding on your brand name? The controversial ‘branded search debate’ is the hot topic of our newest podcast episode. Listen to Marketing Executive, Karen Steinbauer, unpack our POV as a Google Premier agency managing millions in search advertising spend each year. If you're a branded search skeptic, this episode is for you.

Marketing Moves

April 13, 202319m 28s

Audio is streamed directly from the publisher (cdn.simplecast.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

Are you bidding on your brand name? The controversial ‘branded search debate’ is the hot topic of our newest podcast episode. Listen to Marketing Executive, Karen Steinbauer, unpack our POV as a Google Premier agency managing millions in search advertising spend each year. If you're a branded search skeptic, this episode is for you.

Topics

branded searchsemsearch marketingpaid search