
Season 1 · Episode 52
How to effectively craft messaging for targeting different sizes of organisations with Anthony Pierri, Co-founder of Fletch
Marketing Dilemmas · Cognism
February 20, 202448m 33s
Audio is streamed directly from the publisher (dts.podtrac.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Cognism’s Head of Product Marketing, Verche Karafiloska interviews Anthony Pierri, product marketing whizz and Co-founder of Fletch. They cover common mistakes to avoid, how often to be doing messaging work and how to go about messaging for different sized orgs!