
Season 1 · Episode 49
Bonus episode: Creating top tier content for eBooks and other long form assets
Marketing Dilemmas · Cognism
February 8, 202412m 7s
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Show Notes
Cognism's Global Head of Demand Gen, Fran Langham and VP of Marketing, Liam Bartholomew are back to chat eBooks. This time, discussing why prioritising high quality content is the only way forwards when producing long form assets.