
091: How to Choose a Niche for Your Internet Marketing Business and Decode the Science to Making Money Online
"Fail in private, succeed in public." -- David Ogilvy https://www.youtube.com/watch?v=8YCATKDakWM Stage 1: Quick Research Find the intersection of: what people want, what people need, what you're good at,
May 28, 201644m 41s
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Show Notes
"Fail in private, succeed in public." -- David Ogilvy
https://www.youtube.com/watch?v=8YCATKDakWM
Stage 1: Quick Research
Find the intersection of: what people want, what people need, what you're good at, and what's fun for you -- forum search, Amazon table of contents, ask your list if you have one
Build a better mousetrap than your competitors, find their holes, absorb the changes, combine things from two competitors, give away one piece that your competitors normally charge for
Important: teach something you've already known for several years, that way you're saying "something" (as opposed to bizopp stuff), and you don't have to do any new learning
Stage 2: Find Competitors Making Money
Are there high ticket items, seminars, and membership sites about this?
Paid ads?
Do the high profile guys keep promoting it and keep their websites around for a long time?
Stage 3: Is There a Future In It?
Why is weight loss a good idea but back pain isn't? Weight loss is an ongoing problem you can continuously help them with, back pain isn't.
Huge offer: what can you sell for $100 that's worth $1000 to $10,000?
What can you checklist and systematize to "dumb it down" and make it super easy
Resources
Dropship CEO (Build an Amazon business)
Profit Dashboard (Build a Fiverr business)
Income Machine (Build an Information Product Business)