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Marketing Tactics for the Data Industry with Scott Hebner
Season 3 · Episode 46

Marketing Tactics for the Data Industry with Scott Hebner

Send us Fan Mail Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next. Abstract Our guest this week is Scott Hebner, VP and CMO for IBM Data and AI. This episode revolves around the marketing industry and tactics employed by those in the field. Scott walks us through his perspectives and insights. Connect with Scott LinkedIn Twitter Show Notes 03:38 - Unsure what the cloud business is all about? Take a look at IBM's complete guide here. 11:30 - Click here to learn about data silos and why they will harm your business. 13:36 - Learn about how big data and AI work together in this article. 28:44 - Find out more about data lakes and data swamps here. Connect with the Team Producer Liam Seston - LinkedIn. Producer Lana Cosic - LinkedIn. Producer Meighann Helene - LinkedIn. Producer Mark Simmonds - LinkedIn. Host Al Martin - LinkedIn and Twitter. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Making Data Simple · IBM Big Data & Analytics Hub

December 11, 201941m 2sExplicit

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Show Notes

Send us Fan Mail

Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next. 

Abstract

Our guest this week is Scott Hebner, VP and CMO for IBM Data and AI. This episode revolves around the marketing industry and tactics employed by those in the field. Scott walks us through his perspectives and insights.

Connect with Scott

LinkedIn

Twitter

Show Notes

03:38 - Unsure what the cloud business is all about? Take a look at IBM's complete guide here.

11:30 - Click here to learn about data silos and why they will harm your business. 

13:36 - Learn about how big data and AI work together in this article.

28:44 - Find out more about data lakes and data swamps here.

Connect with the Team

Producer Liam Seston - LinkedIn.

Producer Lana Cosic - LinkedIn.

Producer Meighann Helene - LinkedIn

Producer Mark Simmonds - LinkedIn

Host Al Martin - LinkedIn and Twitter.

Want to be featured as a guest on Making Data Simple?  Reach out to us at [email protected] and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. 

Topics

Making Data Data SimpleTechtechnologyengineeringdesigncomputer sciencedataaiartificialintelligencetalentgrowth