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Al and Jim discuss how to monetize data
Season 4 · Episode 25

Al and Jim discuss how to monetize data

Send us Fan Mail Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next. Abstract Hosted by Al Martin, VP, Data and AI Expert Services and Learning at IBM, Making Data Simple provides the latest thinking on big data, A.I., and the implications for the enterprise from a range of experts. This week on Making Data Simple, we have Jim Ruston Managing Director of Armeta Analytics. Al and Jim discuss monetizing data, prescriptive and descriptive approaches, and sealing the deal. Show Notes 4:45 - How do you monetize data 6:20 - Common actions 8:50 - Prescriptive approach 11:15 – Gap in data warehouse 13:05 – Cleanup 17:40 – Overhead costs 19:22 - Prescriptive and descriptive approach 20:56 – Preferred technology 23:07 - Who are the decision makers 24:56 – Sealing the deal 27:10 – Why do I need Armeta Armeta Armeta Linkedin Guaranteed Analytics The Challenger Sale Connect with the Team Producer Kate Brown - LinkedIn. Producer Meighann Helene - LinkedIn. Producer Michael Sestak - LinkedIn. Producer Steve Templeton - LinkedIn. Host Al Martin - LinkedIn and Twitter. Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

Making Data Simple · IBM Big Data & Analytics Hub

July 1, 202037m 3s

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Show Notes

Send us Fan Mail

Want to be featured as a guest on Making Data Simple? Reach out to us at [[email protected]] and tell us why you should be next.

Abstract

Hosted by Al Martin, VP, Data and AI Expert Services and Learning at IBM, Making Data Simple provides the latest thinking on big data, A.I., and the implications for the enterprise from a range of experts.

This week on Making Data Simple, we have Jim Ruston Managing Director of Armeta Analytics. Al and Jim discuss monetizing data, prescriptive and descriptive approaches, and sealing the deal.

Show Notes
4:45 - How do you monetize data

6:20 - Common actions

8:50 - Prescriptive approach

11:15 – Gap in data warehouse

13:05 – Cleanup 

17:40 – Overhead costs

19:22 - Prescriptive and descriptive approach

20:56 – Preferred technology

23:07 - Who are the decision makers  

24:56 – Sealing the deal

27:10 – Why do I need Armeta

Armeta 

Armeta Linkedin

Guaranteed Analytics 

The Challenger Sale

Connect with the Team
Producer Kate Brown - LinkedIn.
Producer Meighann Helene - LinkedIn.
Producer Michael Sestak - LinkedIn.
Producer Steve Templeton - LinkedIn.
Host Al Martin - LinkedIn and Twitter

Want to be featured as a guest on Making Data Simple?  Reach out to us at [email protected] and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.