Web3 Sync Licensing: Decentralizing the Music-to-Media Pipeline
Making a Scene Presents - Web3 Sync Licensing: Decentralizing the Music-to-Media Pipeline
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Show Notes
Making a Scene Presents - Web3 Sync Licensing: Decentralizing the Music-to-Media Pipeline
The Old Sync Game Is Rigged (And Indie Artists Know It)
If you are an independent artist, you already know the truth about sync licensing, even if nobody ever said it out loud. The system is closed. The gates are tall. The same names show up again and again in film, TV, and video games. Music supervisors pull from trusted libraries, pre-cleared catalogs, and relationships built over decades. If you are not already inside that circle, you are usually invisible.
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