Rethinking crowdfunding Stop Begging and get investors
Rethinking Crowdfunding for the Indie Musician in a Decentralized Music Industry
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Show Notes
Making a Scene Presents Rethinking Crowdfunding for the Indie Musician in a Decentralized Music Industry
Why rethink crowdfunding?
Let’s begin with a simple question: when you ask fans for money to make an album or go on tour, is that “donation” or “investment”? Traditional tools treat it like donation: you promise perks (a signed CD, a shout-out, backstage passes). But the fan gives you money up front, hoping you deliver. That’s okay, but it doesn’t change the relationship: you’re asking, “Will you support me?”
Web3 crowdfunding changes that. Instead of begging, you offer fans a stake in your project. They become partial owners (in a clearly defined way) of future revenue streams. They share upside with you. That is closer to how businesses raise investors. This flips the incentive: fans want your success, because they benefit when you succeed.
http://www.makingascene.org