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Marketing Has Changed in 2025 - Here’s How to Keep Up with Sophia Parra (Part 1)
Episode 140

Marketing Has Changed in 2025 - Here’s How to Keep Up with Sophia Parra (Part 1)

Make More Money without Selling Your Soul · Polly Lavarello

August 7, 202552m 20s

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Show Notes

Welcome to part one of my two-part conversation with Sophia Parra, a marketing strategist with a proven record for increasing a brand’s following, engagement, and reach.

In this episode, I’m diving into what’s actually working in marketing right now, what’s quietly falling flat, and how we can all build real connections without burning out or selling our souls to the algorithm. 

Sophia and I get honest about the ups and downs of business, the importance of trust, and why relationships matter more than ever. 

If you’re ready for fresh ideas and a little inspiration, you’re in the right place. 

Want more? Head over to Sophia’s podcast “Marketing #Unfiltered” for part two. Let’s make marketing feel good again!

 

Here are the highlights:

Sophia Para's Background and Business Evolution (2:13)

My Business Journey (4:14)

Sophia's Immediate Business Success (12:15)

Trust Recession and Marketing Strategies (32:39)

AI's Role in Marketing and Future Strategies (38:54)

LISTEN TO PART 2 HERE: Part TWO

Connect with Sophia:

Website: https://www.gotocoach.club/

Instagram: https://www.instagram.com/sophiaparra/

FREE Private Podcast: https://www.gotocoach.club/fortheloveofmarketing


To find out more:

Website

Instagram

(FREE) THE PROFITABLE PRACTITIONER'S GUIDE

This podcast is proudly produced by Wavemakers Audio