#270 - The Social Media Strategy That Generated $50K in Direct Bookings - Kamille Longstreet
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Show Notes
Joining us in this episode of Living Off Rentals is someone with a 20-year background in the digital media space. Kamille Longstreet is a real estate investor, influencer, and co-founder of Stay Booked, a company that helps vacation rental owners master independent marketing to grow their bookings.
With over 20 years of experience in the media and digital marketing industry, Kamille was able to generate over $50K in direct bookings (on top of her Airbnb revenue) and grow her Instagram following to 10K+ in less than 9 months.
Listen as she shares the social media strategies to get direct bookings for your properties, how to work with social media influencers, and why social media marketing is a great tool for property hosts. Enjoy the show!
Key Takeaways:
[00:00] Introducing Kamille Longstreet and her background
[02:02] Getting into short-term rentals
[09:07] Barriers to moving to another country
[19:02] The eight playbooks of how to start getting more direct bookings
[25:52] How do you hire an influencer?
[28:03] Negotiating and making an agreement with influencers
[30:54] Branding is very important
[33:18] Content creation
[37:53] Creating the direct booking website
[49:32] About email marketing
[01:00:10] Connect with Kamille Longstreet
Guest Links:
Website: https://staybooked.net/
Show Links:
Living Off Rentals YouTube Channel – youtube.com/c/LivingOffRentals
Living Off Rentals YouTube Podcast Channel - youtube.com/c/LivingOffRentalsPodcast
Living Off Rentals Facebook Group – facebook.com/groups/livingoffrentals
Living Off Rentals Website – https://www.livingoffrentals.com/
Living Off Rentals Instagram – instagram.com/livingoffrentals
Living Off Rentals TikTok – tiktok.com/@livingoffrentals