Bringing Stories to Life: The Power of Video in Attractions ft. Joshua Leppert
Live with Sondra · Sondra Shannon
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Show Notes
🎙️ Welcome to this episode of "Live with Sondra" where we spotlight the creative minds shaping the future of attractions and entertainment! In this episode titled "Bringing Stories to Life: The Power of Video in Attractions," Sondra welcomes Joshua Leppert, Executive Producer at Sunshine Media and former Show Awareness Producer at Walt Disney Imagineering. With over five years of experience in themed entertainment video production, Joshua Leppert dives into how video can do more than entertain—it can transform the entire guest experience.
From queue lines to in-attraction storytelling to immersive advertising, this session unpacks the massive potential of video to communicate, engage, and transport audiences.
Join us for an exciting session as Sondra and Josh dive into:
- The Role of Video in Guest Immersion: How well-crafted video content enhances storytelling and complements physical set design and scenic theming.
- Creative Process and Story Development: Josh’s approach to finding story in every space—whether you're working with a world-famous IP or building something completely original.
- Trends in Themed Video Production: Why even small and mid-size attractions should consider video—and how it’s becoming more accessible and versatile than ever.
- Practical Applications of Video in Attractions: From queue line education to safety briefings and experience refreshes, discover how video solves real-world challenges in engaging ways.
- Metrics That Matter: Why guest reactions—not just digital analytics—are the ultimate measure of a video’s success in themed entertainment.
Tune in for an insightful conversation on how video can be your most powerful storytelling tool—no matter the size of your attraction.
Connect with Sondra Shannon to learn more about Gatemaster’s role in bringing stories to life through creative tools and guest engagement technology: https://www.linkedin.com/in/sondrashannon/
🎤 Want to be a guest on our show? Apply here: https://forms.office.com/r/Y4kGTcaWw4