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Hamid Ghanadan Talks about Persuading Scientists and Content Marketing

Hamid Ghanadan Talks about Persuading Scientists and Content Marketing

Interview with Hamid Ghanadan

Life Science Marketing Radio

April 6, 201557m 16s

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Show Notes

Hamid Ghanadan wrote the book on marketing to scientists. Persuading Scientists: Marketing to the World's Most Skeptical Audience lays out his vision of content-centric marketing and provides a primer …

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