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GE Ep 148 [2016]: Edwin Choi Reveals Mobovida's $10M/Year Customer Acquisition Recipe

GE Ep 148 [2016]: Edwin Choi Reveals Mobovida's $10M/Year Customer Acquisition Recipe

Hi everyone, on today's show we have my friend Edwin Choi, VP of Marketing at Mobovida, a progressive vertically integrated online retailer of mobile accessories. In today’s episode we’ll be talking about how Edwin and his team make use...

Leveling Up with Eric Siu

November 4, 201724m 9s

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Show Notes

Hi everyone, on today's show we have my friend Edwin Choi, VP of Marketing at Mobovida, a progressive vertically integrated online retailer of mobile accessories.

In today’s episode we’ll be talking about how Edwin and his team make use of the data they've been gathering to develop products that really speak to their core audience, like their top selling product, the “Mobovida Wallet Case.” We also chat about Mobovida's 62% YoY growth rate, their two favorite marketing channels, and how their annual revenue manages to hit $10M in such a competitive space.

Click here for show notes and transcript.

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