
#97: South African Loyalty Insights with Loyalty Expert - Deon Olivier
Let's Talk Loyalty · Paula Thomas
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Show Notes
This episode is sponsored by Points, a Plusgrade company.
Read more about their Exchange solution as a growth channel for loyalty programs here.
In this short episode, I summarise my discussion with Deon Olivier, a well-known loyalty expert in South Africa
He shares some of the extraordinary powerful concepts that this sophisticated loyalty market has launched, including Discovery's famous Vitality program, some unique concepts within retail banking as well recent developments in fuel retail and convenience stores in the South African market.
Show Notes:
1) Deon Olivier - Certified Loyalty Marketing Professional