#277: Young Warriors Use Loyalty Levers for Maximum Impact (Short Summary Show)
Let's Talk Loyalty · Paula Thomas
Audio is streamed directly from the publisher (episodes.captivate.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
This episode is sponsored by Points, a Plusgrade company.
Read more about their Exchange solution as a growth channel for loyalty programs here.
The "Young Warriors" movement was created to leverage loyalty mechanics for a social cause rather than a commercial one.
They created a social currency that recognises those who are taking action to educate, inspire and reassure their communities how best to protect themselves and their families against Covid-19.
This short summary show explains how Unicef's "Generation Unlimited" is harnessing Whatsapp to share knowledge and drive the maximum impact against the Covid pandemic.
Show Notes:
2) Madan Padaki