
#138: ebookers.com - Online Travel Agency Loyalty (Short Summary Show)
Let's Talk Loyalty · Paula Thomas
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Show Notes
This episode is sponsored by Points, a Plusgrade company.
Read more about their Exchange solution as a growth channel for loyalty programs here.
ebookers UK was launched in 1998 as the UK's first online travel agency, and added its "Bonus+" programme in 2016, in order to offer its customers a compelling reason to book with them.
Listen to this episode of "Let's Talk a LITTLE Loyalty" to hear my favourite aspects of this simple and generous loyalty programme - particularly its focus on mobile users.
Show Notes:
2) Bonus +
3) Nicki Helfet