Episode 101
How to Create a Cult Favorite Product with Glossier Alums and Soft Service Founders Annie Kreighbaum and Rebecca Zhou
Let's Get Dressed · Liv Perez
October 11, 202138m 31s
Audio is streamed directly from the publisher (sphinx.acast.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Annie Kreighbaum and Rebecca Zhou are beauty biz legends. After working together at Glossier for five years, the duo reunited to launch Soft Services, a skincare brand that makes products, guides, and digital tools to help people who are looking for solutions to their body skin concerns. Today, they give us their guidebook on creating cult beauty brands adored by the digital age and their mission to disrupt the body care market. Shop Soft Services https://softservices.co Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez. Produced by Dear Media
Let’s Get Dressed
YouTube: https://www.youtube.com/@livvperez
Instagram: https://www.instagram.com/letsgetdressedpod/
Newsletter: https://substack.com/@livvperez
Liv Perez
Instagram: www.instagram.com/livvperez
TikTok: www.tiktok.com/livv.perez
ShopMy: https://shopmy.us/livvperez
Hosted on Acast. See acast.com/privacy for more information.