Is Augmented Reality Coming to Your Business?
Magic Leap's Peggy Johnson says "yes," comparing AR to the adoption of mobile phones.
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Show Notes
Years ago, the average person didn’t have a cell phone – mobile phones were a tool used primarily by big business. Of course today everyone has a phone in their pocket. Peggy Johnson believes augmented reality tech is going to follow this same trajectory. She’s the new CEO of Magic Leap, a startup founded in 2010 that makes augmented reality headsets. When it became clear that selling these devices to consumer gamers wasn’t going to sustain the company, Magic Leap decided to pivot to the enterprise market. And Peggy Johnson is leading that charge.
In this episode of Leadership Next, she tells Alan Murray and Ellen McGirt why she raised her hand for this challenging job and lays out the business case for industries adopting augmented reality. She also talks about building her management team, supporting employees and says even small companies can “embrace stakeholder capitalism.”