22. Scandal at Foresters Financial, with former VP of PR Henry DeVries
As spokesman for the company, Henry DeVries's moral fiber is tested when he's dragged into a torrid affair between two Foresters executives.
Lead Balloon - Marketing, Public Relations and Strategic Communications Stories · Dusty Weis
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Show Notes
Henry DeVries had to choose: a big fat raise and a promotion, or maintain his integrity.
The year was 1996, and Henry was the Vice President of Public Relations at Foresters Financial. He had just found out about an ongoing affair between two high-ranking executives, and they had made their intentions clear. They wanted him to aid in the cover-up, for which he would be richly rewarded.
But sticking to his principles was just the first lesson in what would become a crash course in scandal, marital infidelity, prostitution and executive embezzlement. And those principles of his would shortly become Henry's only life raft.
Now a San Diego-based business coach, author, Forbes columnist, and the CEO of Indie Books International, Henry recalls the story today as a career-defining lesson that marked a turning point in his understanding of leadership.
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