1. Grumpy Cat's Grumpy Manager Vs. the Wax Museum, with Jesse Russell
Human tempers flare when the internet's most famous cat launches an attraction at Madame Tussauds wax museum.
Lead Balloon - Marketing, Public Relations and Strategic Communications Stories · Dusty Weis
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Show Notes
It was supposed to be a historic day at Madame Tussauds wax museum in San Francisco. The storied attraction was launching, not only the first animatronic exhibit in franchise history, but the first exhibit based on a famous internet cat.
In fact, "Grumpy Cat" herself was there for the big unveiling, along with scores of excited fans and a gaggle of local and national press.
But there was a problem--a big one. And, as Madame Tussauds marketing coordinator Jesse Russell raced the clock to sort it out, he battled one of the great horrors of the 21st century.
Because it turns out that, in the internet age, even cats have pushy, demanding managers.
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