
Landscape Marketing Secrets
100 episodes — Page 2 of 2
EP250:The Secret to Being a Certified Aquascape Contractor Part 2
Laura continues her conversation with Aquascape's Mike Hammer about the Certified Aquascape Contractor program and some program concerns.
EP249:The Secret to Being a Certified Aquascape Contractor Part 1
Laura talks to Aquascape's Mike Hammer about the Certified Aquascape Contractor program
EP248:The Secret to Networking for Leads and Sales
Laura talks about ways to network with referral sources for recurring leads and work.
EP247:The Secret to Your Biggest Competition
Laura talks about your biggest competition. The answer may surprise you!
EP246:The Secret to Having a Business Coach
Laura talks to her business coach about what a coach can accomplish and how to find the right fit.
EP245:The Secret to Why You Need Systems
Laura talks about the reasons we all need systems
EP244:The Secret to Finding a Manager
Laura talks to AquaReale's Maintenance Manager about how he found us and how we worked together to create a position for him.
EP243:The Secret to a Marketing Budget
Laura talks about why you need a marketing budget, how much you should spend and what items should be included.
EP242:The Secret to Making Videos for Lead Generation
Laura talks to social media manager John Hawley about how to take the best videos for leads, not just views.
EP241:The Secret to Dealing with Being Overwhelmed
Laura talks about being overwhelmed and what you can do to help yourself
EP240:The Secret to Display Ponds - with Eric Triplett
Laura talks to Eric Triplett about the value of display features
EP239:The Secret to Our Word(s) of the Year
Laura and Matt talk about their goals and words of the year and how to create small goals for success.
EP238:The Secret to a Quick and Easy Marketing Plan
Laura shows how to create an easy marketing plan by updating hers live.
EP237:The Secret to Why You Should Put Pricing on Your Website
Laura talks to web design expert Carl Sorenson about why it's so important to put your pricing online.
EP236:The Secret to Setting Goals
Laura and Matt talk about how to figure out and set realistic goals.
EP235:The Secret to Increasing Your Profits and Sales Part 2
Laura talks To Landscape Lighting Secret's Ryan Lee about raising prices and increasing sales.
EP234:The Secret to Increasing Your Profits and Sales - Part 1
Laura talks To Landscape Lighting Secret's Ryan Lee about raising prices and increasing sales.
EP233:The Secret of Hitting $1.2 Million
Laura talks to her husband and AquaReale co-owner, Matt, on how they hit $1.2 million so far this year.
EP232:The Secret to Increasing Your Maintenance Pricing
Laura talks to Barbi Holdeman about how, when and why to increase your maintenance pricing.
EP231:The Secret to Hiring Ex Addicts
Laura talks To Lee Frisbee about our track record with former drug addicts and ex convicts.
EP230: The Secret to my Rebranding
Laura talks about her decision to go back to Pondtent and how you should do what makes the most sense for you and your business.
EP229:The Secret to Organizing Your Small Business
Laura talks to Melissa Johanson of Focal Point Features on how she organizes and maintains her office and tasks.
EP228:The Secret to Reading a Balance Sheet
Laura talks to accountant Carla Policastro about how to read and understand a balance sheet.
EP227: The Secret to Getting Through Stressful Times
Laura talks about how to handle some work stress.
EP226: The Secret to Making Videos
Laura talks to Daniel Hilles from Atlas Digital about best practices and advice for YouTube and TikTok videos.
EP225:The Secret of Dealing with Employees
Laura talks to Bobby Kerr about our issues and solutions with employees.
EP224:The Secrets of Communication Basics part 2
The basics of communications continued, as we talk about blogs and social media
EP223:The Secrets of Communication Basics part 1
Laura goes back to the basics with when to use the phone instead of texting and other uses for video than just vlogs.
EP222:The Secret to Knowing How to Estimate
Laura talks to Million Dollar Academy's Scott Molchan about estimating and knowing your numbers.
EP221:The Secret to Getting Commercial Work
Laura talks to commercial landscape business owner and consultant David Swift on how to break in to or get more work in the commercial world.
EP220:The Secret to Public Relations
Laura talks about what public relations is and what it means for your business.
EP219:The Secret to FB vs Google Ads
Laura talks to Jake and Cody from Evergrow Marketing on the difference between Google and FB ads and which one should always be used first.
EP218:The Secret to Getting the Most out of Conferences and Trainings
Laura gives advice for those going to Pondemonium, GIE or any other conferences and trainings.
EP217:The Secret of Getting Ready for an Economic Downturn
Laura talks to Carla Policastro of Cycle CPA about what to expect and how to prepare for a possible economic downturn or recession.
EP216:The Secret to Reputation Management
Laura talks to Jeff Duggins and Amiee Arnold on Reputation Management and why it is key to your company's ongoing success.
EP215:The Secret of Being a "Legitimate" Business
From contracts to employee pay, it's important to be legitimate as a business and it can save you time and money in the long run. Here's some recommendations from Laura.
EP214:The Secret to Excellent Customer Service
Laura talks to AquaReale's office manager, Sandy, about how we create excellent customer service for all.
EP213:The Secret to Inexpensive Office and Social Media Help
Laura shares some ideas on finding office help and help with taking videos and photos and social media in general.
EP212:The Secret to AquaReale's Year So Far
Laura talks to AquaReale's Matt Reale (her husband) about how our year is going so far with our pond company including what has worked and what we are struggling with.
EP211:The Secret to Having Systems
Laura talks to Synked Up's Fred Pape about the need for systems and where to start.
EP210:The Secret to Customer Driven Growth
Laura talks to Nice Job's Shawn Hill about how to understand and create customer driven growth.
EP209:The Secret to Starting Out
Laura talks to Geoff Brown about him starting his own business and what he wishes he had known.
EP208:The Secret to Online Marketing
Laura talks about online marketing efforts, including email marketing, blogs and vlogs.
EP207:The Secret to Local Offline Marketing
Laura talks about ways to network locally to get more work and more referrals.
EP206:The Secret to Every Door Direct Mail
Laura talks to Daniel Dixon of Send Jim about Every Door Direct Mail and SendJim's other service offerings.
EP205:The Secret to Good Communication Part 2
Laura continues to discuss the top ways to communicate with clients and what to use when.
EP204: The Secret to Good Communication Part 1 Publish on: 4/25/2022
Laura goes over some of the top ways to communicate with clients and what to use when.
EP203:The Secret to Increasing Your Maintenance Clients
Laura talks to Barbi Holdeman on ways to increase your pond maintenance and lawn maintenance accounts.
EP202:The Secret to Automations
Laura talks to Clay Graba about how to use automations to streamline your business.
EP201:The Secret to Getting Through the Tough Times
Laura talks about her challenging winter and how she and her company are adapting.