Value of Industry Specific CRM (CFFL 438)

Value of Industry Specific CRM (CFFL 438) Jack Butala:                       Jack Butala with Jill DeWit. Jill DeWit:                           Hi. Jack Butala:                       Welcome to our show today. In this episode, Jill and I talk about the value of an industry specific CRM. What does CRM stand for? You're like the sales person of the world. You're the single best sales person I've ever met in my life. Jill DeWit:                           Oh my goodness. I can't remember. It's like customer Jack Butala:                       Customer something Jill DeWit:                           Management Jack Butala:                       Customer relationship management. Jill DeWit:                           That's it. Thank you. I'm like what. Jack Butala:                       Customer relations manager or something. It's a database- Jill DeWit:                           That's hilarious. Jack Butala:                       For your customers. Well, before we get too far into it, let's take a question posted by one of our members on the landinvestors.com online community. It's free. Jill DeWit:                           Alright, so- Jack Butala:                       I love this question, by the way. Jill DeWit:                           I do too. So I have the question from Claire and then I have a couple different responses that were already in our online community, and I wanted to share those and then we can talk about it. Alright, so Claire asked, "Hi all. Wondering where you go for past sales data. I'm working in a smaller county east of the Mississippi and comps are harder. What sources am I missing? I've checked eBay, LandWatch, Land and Farm, as well as current for sale data. I know Jack and Jill used to have a spreadsheet where you could go and see hundreds of their past sales, but I can't remember if I got it from an older version of their website or if I came in the package. Any ideas appreciated. Thanks, Claire." So here's a few people that weighed in on this. Trevor replied, "Hey, call several brokers or realtors in the area. Tell them you're buying in the area and you would love to get a list of sold properties in 2016 with raw vacant land." Jack Butala:                       Nice work Trevor. Jill DeWit:                           "It might take you a few tries, but you will have addresses and sold prices that you can then start to superimpose on your index map of the county." Brilliant. Jack Butala:                       God, Trevor. Nice. Jill DeWit:                           "I would also ask the brokers about hot areas and why they are desirable. I really like getting that list of sold comps and then hammering down by subdivision on your RealQuest searches, then using the actual sold comps by subdivision. It's even more, it is even much more specific if the county has a good GIS and then you can use your subdivision search results and transpose those on your index map." He's getting into it, man. "Many of these huge subdivisions will also have higher priced areas compared to other spots. Just depends on how far down the rabbit hole you want to go." Jack Butala:                       Right. Jill DeWit:                           I love it. And then one more little note. Michael added, "Hey if you use RealQuest, which not all the parcels have sales data, but some do." Jack Butala:                       That's right. Jill DeWit:                           "Pull from RealQuest where the last market sales date is within the last 12-18 months." Jack Butala:                       Yes. He's right. Jill DeWit:                           These are all brilliant, brilliant, brilliant responses. Jack Butala:                       So there's a, there's two real places you can get completed sales data. One is the MLS, and you're at the mercy of the real estate agent going in there after the property is sold and closing the thing out and putting a sa...