Buy Like Jack & Sell Like Jill (CFFL 378)

Buy Like Jack & Sell Like Jill Jack Butala: Buy Like Jack & Sell Like Jill. Leave us your feedback for this podcast on iTunes and get the free ebook at landacademy.com, you don't even have to read it. Thanks for listening. Jack Butala:                            Jack Butala with Jill DeWit. Jill DeWit:                               Happy hump day. Jack Butala:                            Welcome to our show today. In this episode Jill and I talk about, hey buy like Jack and sell like Jill. Jill DeWit:                               This is going to be good. Jack Butala:                            This is a really good opportunity to make fun of each other. Jill DeWit:                               Totally. Jack Butala:                            Before we get into it, let's take a question posted by one of our members on the landacademy.com online community, soon to be called Land Clique. Jill DeWit:                               Land Clique. Jack Butala:                            Clique, French-y. Jill DeWit:                               I'm going with the French thing since we all know it's C-L-I-Q-U-E, cool. All right, David asked, "How do you decide, or should you vary, lot acreage or narrow assessor values with a big county to get Real Quest Pro to populate a manageable count to scrub down from?" What this means is, Real Quest Pro, which is what we use for getting our data, it's the best data out there for all of our data for our mailers. Jack Butala:                            We're a licensed provider of Real Quest and Core Logic. Jill DeWit:                               Yes, we are. We're very happy. Jack Butala:                            They let us. Jill DeWit:                               They let us. Jack Butala:                            We have millions and millions and millions or records Jill DeWit:                               Of stuff that we've done with them, yeah. It's amazing. We obviously know what we're doing, we obviously teach people how to do it and it's perfect. Anyway, when you pull up a county, it's a pretty big list, so David is asking some questions about, how do I get this down to a manageable list to mail offers? I'm not going to mail 130,000 offers from everybody in the county. No, you're not going to do that. Jack Butala:                            Here's what David's really getting at. Jill DeWit:                               Yep. Jack Butala:                            If it's a huge county in square mile size, like Coconino County, Arizona, versus a super tiny little one like some of the counties back east, the larger the size the more opportunity there is for variance in price. Right? The more you have to put into really studying when you do your mailers to get offers out, let's say you've got a [universe 00:02:19] of five acre properties in Coconino County is like thousands and thousands of properties and in a county back east it might be 500 properties. What he's asking is, can you really seriously offer all the same amount, or do you offer it based on assessed value and the whole thing? Here's my answer. The size doesn't matter. Size matters to Jill, but size doesn't matter. We'll talk about that in a minute. Jill DeWit:                               Don't worry, I won't let it go there. Jack Butala:                            She is so blushing. Jill DeWit:                               Oh my gosh, I can't believe that came out. Jack Butala:                            She's blushing. Jill DeWit:                               I'm like, "Don't worry, you don't have to turn this off for the people who have kids in the car." That is hilarious. I won't let it go there, right Jack? Jack Butala:                            Yeah. Jill DeWit:                               Wow, okay. That woke me up. Jack Butala:                            I know, there's a pretty substantial delay.