
Build You’re A-List of Buyers (CFFL 0059)
Land Academy Show · Steven Butala & Jill DeWit
January 4, 201629m 15s
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Show Notes
Build You’re A-List of Buyers
Jack Butala: Build You’re A-List of Buyers. Every single month we give away a property for free. It's super simple to qualify. Two simple steps. Leave us your feedback for this podcast on iTunes and number two, get the free ebook at landacademy.com, you don't even have to read it. Thanks for listening.
Jack Butala: Jack Butala here for Land Academy. Welcome to our Cash Flow From Land Show. In this episode, Jill and I talk about how easy it is to build an A list of buyers, and you only need a handful to get started. Jill, I have to say, on this recording date it's December 31, 2015, and I'm really super excited about this new year. I'm sure that you are, too. What better way to start it off than with a healthy handful, a healthy group of buyers waiting to write you a check?
Jill DeWit: Yes. It sure makes my life easier. It's ...
Jack Butala: I'm sorry, go ahead.
Jill DeWit: When you get into it, too, and you have this list, it's so nice, because as you acquire properties and you get calls about properties, you know right away where they're going to go from the very beginning.
Jack Butala: Yeah. What we teach at Land Academy to our members is to build a group, a A list of buyers, and to really promote the fact that you have properties for sale and to plaster them all out on the internet, because you're going to get more money if you sell them to what I call the end user, or sell it retail. You sell it on eBay or Land Watch or Land And Farm. What we do in reality is wholesaling. We have a group of buyers that we love, and they love us, and long before we even buy the property we slate it for one of these groups of people. It didn't happen overnight. This show is about ... Well, what did you say earlier? It's the importance of having an A list and then how to do it.
Jill DeWit: Right. Yeah, the importance and the value, and then Steven's going to follow up with the specifics on the how. That's the why. The why is you want to have this list. You want to be able to have buyers right there ready to go and in your back pocket.
Jack Butala: The first person that should be on your A list is us, by the way.
Jill DeWit: Exactly. Here's what I was going to share, is I actually have two lists, and I think that's really, really valuable. I have one list that has hundreds of people on there, several hundred people on my one list, because they're people who have reached out to me and identified that they like our product, they're looking for something, they're looking for a specific property or something like that, and they want to be in the loop. That's on Land Stay. That's my Platinum Buyers Club. That's my A list.
I also have my own separate little list, which is my repeat, I'd say my big spenders. These are my people that have bought from us over the years. They might have bought 40 properties at one time and things like that. They buy multiple, multiple things. It's very beneficial to keep two lists going, so that's what I do, the big guys and the other ones. The real value is, like I was explaining, when a property comes in, I already know who I can sell it to, how much I can make off it, and as I'm negotiating the acquisition I've got the numbers already figured out and I know how it's going to happen.
Then I don't even have to advertise it. Sometimes, like Steven said, I don't even do the retail thing. I usually don't. I'm a wholesaler. I do things out there sometimes, but I'm just going to put it out there via e-mail, on my website, things like that, to our buyers.
Jack Butala: If you're starting out in this business, I highly recommend that you do not do what Jill just said. I think that you should ... I mean it's because we're so seasoned in this.