Communication key to promotores work

February 9, 2021 — The Promotores de Salud, a Spanish-speaking community health workers program that’s funded by the county with supplemental money from the Community Foundation to buy groceries for families in isolation or quarantine, is heading into its third month. The promotores focus on getting information out to people who need it, often in person, by handing out fliers or calling people at home. Promotore Sergio Perez said people who need information about how to stay safe or get tested or vaccinated also come to the office of Nuestra Alianza, the Willits-based nonprofit that’s taken on the program . He hasn’t encountered a lot of vaccine hesitancy, but it’s hard for Latino essential workers to get vaccinated, partly because the population skews young, and partly due to breakdowns in communication about which documents people need to get their shots.