7 Essential Marketing KPIs for Scaling Your Real Estate Business
KGCI: Real Estate on Air · Lars Hedenborg
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Show Notes
Summary:
This tactical episode breaks down the seven vital Key Performance Indicators (KPIs) every real estate agent must track to move beyond guesswork. Dustin Brohm explains how to measure cost per lead, conversion rates, and client acquisition costs to identify which marketing channels are truly profitable. Agents will learn how to audit their current spend, identify "vanity metrics" that don't lead to commissions, and use hard data to make informed decisions on where to double down for maximum growth and scalability.