Episode 62: The Ascendancy of Challenger Brands in Retail with Eric Ryan
Kantar Retail Sound Bites · Kantar Retail
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Show Notes
In episode 62 of Kantar's Retail Sound Bites, Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss challenger brand disruption across direct-to-consumer brands with Eric Ryan, co-founder of method, OLLY, Welly, Cast, and WILL Perform.
This episode also features Julie Craig, vice president of shopper insights, to discuss the changing role of the store and shoppers' expectations.
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Barry's contact information: [email protected] Barry's LinkedIn
Rachel's contact information: [email protected] Rachel's LinkedIn